Kiosked 360 Panorama Experiences Launches at Cannes Lions

Advertising Automation Platform of Choice for Premium Publishers and
Global Brands

SINGAPORE & CANNES, France & LONDON & NEW YORK–(BUSINESS WIRE)–#AdtechKiosked,
the leading, global Advertising Automation platform, today
unveiled its 360° Panorama experiences at Cannes Lions.
Empowering the world’s largest publishers and brands with the ability to
extend virtual reality experiences to consumers, the new Kiosked
offering is available today worldwide. With more than 15,000 delegates
from 100 countries in attendance at Cannes Lions, this represents a
landmark launch for the company.


“The demand for Kiosked’s immersive panorama ad units is astonishing as
the appetite for delivering richer creative experiences continues to
grow. Our Kiosked launch has exceeded all expectations, and our
participation at Cannes will enable us to connect with the smartest
minds in the ad world to further improve the ultimate user experience,”
said Antti
Pasila, Chief Strategy Officer and Co-Founder of Kiosked
. “While
the results of Google’s latest study of its own display advertising
platforms reveal 56.1% of impressions are not seen, we know the only
impression worth an advertiser’s money is a viewable impression. With
Kiosked’s new immersive 360 advertising unit we are committed to a 100%
viewable impression.”

Kiosked caters to the increasing demand in the virtual reality market by
offering the immersive panorama units. This is enabled by the
advertising automation company’s rapid growth in all key digital
advertising markets. Kiosked ads currently reach more than 300 million
unique visitors per month with 4 billion monthly impressions.
Additionally, its in-content advertising placements are featured by more
than 1,000 premium publishers including Forbes, IDG, and
About.com
.

The 360° Panorama Video is the latest unit to be released by the Kiosked
Innovation Lab
. It is designed for
creating immersive brand experiences on-the-go for a variety of
high-involvement categories such as airlines, hotels, tourism, events,
automotive and real estate.

The
Kiosked 360 Panorama Experience

  • Kiosked brings the first programmatically traded 360 ad formats to the
    market to solve the challenge of scaling immersive advertising
    campaigns
  • Virtual reality is expected to be a $30 billion market by 2020,
    according to Tech M&A advisory firm Digi-Capital
  • Facebook recently launched 360 degree photos and video in its
    News Feed, further validating the market appetite for such experiences

Additional Kiosked Information

  • Kiosked is trusted by a multitude of publishers and brands globally,
    including Forbes, About.com, (US) Jiji Press (JPN), Goal.com,
    Moshtix (AU), Liputan6 (IN), Inquirer (PH)
  • Trusted by the world’s largest programmatic buyers: more than 10,000
    advertisers run Kiosked ads through the platform
  • Kiosked is one of the fastest growing technology companies in Northern
    Europe, at a rate of 300%+ per year

“The interest Kiosked is seeing here at Cannes
is an important step in paving the way for immersive 360 panorama
advertising. The ad unit has been immediately accepted by world class
publishers, and brands love that the programmatic panorama solution
delights and more effectively engages their viewers,” said David
McGrath, Managing Director of Kiosked and Co-Chairman for the Data
Council of IAB Singapore
.

Kiosked is the leading Advertising Automation platform company for
native, in-view digital advertising. Kiosked dynamically creates high
performing ad placements within the publisher content, solving the
industry’s major issues around ad viewability, relevance, and
performance of ads. Headquartered and founded in Helsinki, Finland,
today Kiosked has offices in nine countries around the world. For more
information visit www.kiosked.com

Contacts

Hotwire PR for Kiosked
Jennifer Sricharoenchaikit, +1 646-568-3188
kioskedUS@hotwirepr.com
or
David
McGrath, +65 8299 1321
Managing Director
david.mcgrath@kiosked.com
or
Tara
Derakshan, +447 58 7959796
Marketing Director
tara.derakshan@kiosked.com

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