Activision Highlights Top Gaming Franchises at Electronic Entertainment Expo 2016

First Gameplay Reveal of Call of Duty: Infinite Warfare, an
Epic War Story in an All-new Call of Duty Setting

Destiny: Rise of Iron Features Brand-New, Heroic Adventures in
the Destiny Universe

Skylanders Imaginators Empowers Fans to Create their own
Skylanders for the First Time

SANTA MONICA, Calif.–(BUSINESS WIRE)–Activision Publishing, Inc., a wholly owned subsidiary of Activision
Blizzard, Inc. (NASDAQ: ATVI),
will showcase the newest innovations from the industry’s leading
franchises: Call of Duty®: Infinite Warfare, Destiny:
Rise of Iron
and Skylanders® Imaginators at the
2016 Electronic Entertainment Expo (E3 Expo) beginning Tuesday, June 14,
at the LA Convention Center.

Activision will unveil brand-new gameplay from Call of Duty:
Infinite Warfare
and Call of Duty®: Modern Warfare
Remastered
. Call of Duty: Modern Warfare Remastered contains 10
MP maps from the original Call of Duty: Modern Warfare game. Modern
Warfare Remastered is a full game download. Internet connection
required. For more information, please visit www.callofduty.com/MWR_FAQ.
Redefining the franchise with a new setting and immersive storytelling, Infinite
Warfare
takes players on an epic journey through a classic,
large-scale war that extends beyond the reaches of Earth for the first
time in the series. The game also will be on display on the show floor
in the PlayStation booth #4522.

Activision and Bungie will also introduce the next chapter to the Destiny
universe, Destiny: Rise of Iron, featuring a story of
adventure, bravery and honor. In addition, beginning June 9th,
players who pre-order will receive the limited-edition, black and silver
Iron Gjallarhorn weapon.*

The pioneers of the Toys-to-Life category are back to reimagine the
Skylander’s experience with the launch of Skylanders Imaginators,
which empowers fans to unleash their imaginations by giving them the
freedom to create their own Skylanders for the first time.

“E3 gives us a great opportunity to share what our talented teams have
been working so hard to build for our players and we are delivering
innovation and pushing the creative boundaries in every one of our
franchises this year,” said Eric Hirshberg, CEO of Activision. “From
taking combat to whole new heights in Call of Duty: Infinite
Warfare
, to a new adventure in Destiny: Rise of Iron,
and unleashing kids’ imaginations to create their own Skylanders in Skylanders
Imaginators
, we’re offering fans incredible new ways to play.”

Activision’s E3 Slate Includes:

Call of Duty: Infinite Warfare — Award-winning studio
Infinity Ward breaks new ground in storytelling, by exploring the weight
of leadership and the responsibilities that come with it in an
emotional, character-driven narrative. Players are thrust into wartime
leadership as Captain Reyes, a Tier 1 Special Operations soldier, who
takes the helm of the Retribution, one of Earth’s last remaining
warships. In a time of unthinkable hardships, Reyes must lead the
remnants of coalition forces against a relentless enemy in a war that
stretches to new terrains beyond Earth.

Infinite Warfare introduces new weaponry, new player
abilities and stunning new settings to the Call of Duty
franchise. In addition to a riveting single player campaign, Call
of Duty: Infinite Warfare
will also deliver a robust multiplayer
mode, and a unique cooperative zombies experience. More details will be
released at the upcoming Call of Duty fan celebration, Call of
Duty® XP, in September. Visit www.callofduty.com
for the latest news. Call of Duty: Infinite Warfare is in
development for the PlayStation 4, Xbox One, and PC. Call of Duty:
Infinite Warfare
is not yet rated by the ESRB. For more
information, visit: www.callofduty.com,
www.youtube.com/callofduty
or follow @CallofDuty on Twitter, Instagram and Facebook.

Destiny From Activision and Bungie comes Destiny:
Rise of Iron
, the next highly anticipated large expansion in the Destiny
universe. Guardians must rise to the challenge, take their place as the
next generation of Iron Lords and join forces with a legend from
humanity’s Golden Age to defeat a plague of unstoppable evil once and
for all. The game will feature a collection of fresh content including
an all-new setting on Earth called The Plaguelands, a brand-new
six-player Raid, a new cooperative three-player Strike, more quests,
weapons, gear, competitive multiplayer maps, a Light level increase, a
new mutated enemy faction of the Fallen, and more. The expansion
launches on September 20, 2016, and will be available for PlayStation 4
and Xbox One (PlayStation Plus, Xbox Live Gold, required for some
features) and requires Destiny game and The Taken King (includes
Expansions I & II), sold separately. For more information, visit www.DestinyTheGame.com.
For exclusive updates, follow the official Destiny social
channels at www.facebook.com/DestinyTheGame
and @DestinyTheGame
on Twitter, and interact directly with the developers at www.Bungie.net.

Skylanders Imaginators — This fall, Activision and Toys
For Bob are giving kids the power to create their own Skylanders! With
the launch of Skylanders Imaginators, players will be able
to create the wildest Skylanders imaginable — including their
appearance, powers, abilities, names, catchphrases, musical themes and
much more. Now it’s up to Portal Masters everywhere to use their own
Skylanders — known as Imaginators — with the new Creation Crystals to
defeat Kaos.

Skylanders Imaginators also introduces Skylanders Senseis,
all-new heroes who represent 10 powerful Battle Classes such as Knight,
Sorcerer, Bowslinger and Brawler to help kids save Skylands. The newest
game in the award-wining franchise is available now for pre-order and
supports all 300+ Skylanders from previous games. Skylanders
Imaginators
will be available on October 16 in North America;
October 14 in Europe; and October 13 in Australia/New Zealand. For more
information, visit www.Skylanders.com
or follow Skylanders official social channels on Facebook,
Instagram,
Twitter,
YouTube
and the newly launched Snapchat channel: Skylanders.

About Activision Press Center

Assets and game information about Activision’s E3 video game line-up can
be found at: http://press.activision.com.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc.
is a leading global producer and publisher of interactive entertainment.
Activision maintains operations throughout the world. More information
about Activision and its products can be found on the company’s website, www.activision.com
or by following @Activision.

Cautionary Note Regarding Forward-looking
Statements:
Information in this press release that involves
Activision Publishing’s expectations, plans, intentions or strategies
regarding the future, including statements about the expected release
dates of Skylanders Imaginators, Call of Duty: Infinite Warfare,
Destiny: Rise of Iron
are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Factors that
could cause Activision Publishing’s actual future results to differ
materially from those expressed in the forward-looking statements set
forth in this release include unanticipated product delays and other
factors identified in the risk factors sections of Activision Blizzard’s
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this release are
based upon information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update any
such forward-looking statements. Forward-looking statements believed to
be true when made may ultimately prove to be incorrect. These statements
are not guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and other
factors, some of which are beyond its control and may cause actual
results to differ materially from current expectations.

*Access to Iron Gjallarhorn starting 09.20.16. Can be attained by
pre-ordering Destiny: Rise of Iron and completing the in-game quest. See www.destinythegame.com
for additional details. Iron Gjallarhorn not exclusive to any retailer
or platform. Subject to availability.

© 2016 Bungie, Inc. All rights reserved. Destiny, the Destiny Logo,
Bungie and the Bungie Logo are among the trademarks of Bungie, Inc.
Published and distributed by Activision.

© 2016 Activision Publishing, Inc., CALL OF DUTY, CALL OF DUTY INFINITE
WARFARE, SKYLANDERS, SKYLANDERS IMAGINATORS, and ACTIVISION are
trademarks of Activision Publishing, Inc.

Nintendo trademarks and copyrights are properties of Nintendo.

All other trademarks and trade names are the properties of their
respective owners.

Contacts

Activision Publishing, Inc.
North America / Latin America
Monica
Pontrelli,
310-255-2518
monica.pontrelli@activision.com
or
Europe
/ Emerging Markets

Craig O’Boyle, +44 (0) 203 060 1140
craig.oboyle@activision.com
or
Australia
Tegan
Knight, +61 2 9506 2743

tegan.knight@activision.com