Axalta Announces 2016 “Paint Outside the Can” Contest

Applicants Judged On Creativity, Execution and Degree of Difficulty


GLEN MILLS, Pa.–(BUSINESS WIRE)–Axalta Coating Systems, a leading global manufacturer of liquid and
powder coatings, is pleased to announce that its 2016 Paint Outside
the Can
contest is now open. The contest, now in its second
year, is an invitation to auto body customers to unleash their
creativity using any Axalta-brand coating system to paint and decorate
an unused, standard one-gallon paint can. Auto body paint repair
requires many skills – problem solving, troubleshooting, critical
thinking and time management, to name a few. Axalta launched the contest
in 2015 to give customers an opportunity to use these skills in a fun,
creative way and support their inner artists. The response was
tremendous.

Submissions will be recognized and displayed via social media channels
throughout the contest period. When the contest closes on September 16,
2016, six industry celebrities will choose six “Celebrity Picks” based
on creativity, execution and degree of difficulty. In addition, six “Fan
Favorites” will be chosen based on the number of “likes” the photos
receive on Axalta’s Instagram page. Finally, one “Best-in-Show” grand
prize winner will be selected from the six “Celebrity Picks”. Axalta
will display the winning submissions at custom car shows and automotive
events throughout the United States in 2016.

Axalta’s celebrity judges are:

  • Ron Coan, one of the leading painters in the automotive industry known
    for his show- stopping creations with Mobsteel at SEMA and his
    groundbreaking OEM concept cars
  • Rachel De Barros, chief marketing officer, host and executive producer
    of Gearhead Diva, a DIY car-building community and network that
    produces edutainment style videos for today’s social media generation
  • Ray Evernham, three-time NASCAR® champion crew chief and
    host of Velocity’s hit series AmeriCarna
  • Danny “Danny D” Galvez, a well-known custom automotive painter and
    pinstriper
  • Dave Lane, one of the top traditional-style car builders in the United
    States
  • Paul Quinn, a respected airbrush and pinstriping artist and custom
    paint instructor

The six winners of the “Celebrity Picks” and the six “Fan Favorites”
will each receive a $250 gift card; a complimentary pass to the 2016
SEMA Show; an opportunity to be interviewed at the 2016 SEMA Show by Rev’n
News
on Rev’N, a broadcast television network dedicated to all
things revving; a complimentary pass to Axalta’s VIP area at the 2016
SEMA Show that includes lunch; and prominent display of their
submissions at the 2016 SEMA Show, subject to the official rules of the
contest.

The “Best-in-Show” grand prize winner will receive a $500 gift card;
hotel accommodations for two in Las Vegas, Nevada on November 1, 2016
through November 5, 2016; two complimentary passes to the 2016 SEMA
Show; an opportunity to be interviewed by Rev’n News at the 2016
SEMA Show; two complimentary passes to Axalta’s VIP area at the 2016
SEMA Show that includes lunch; and prominent display of the winning
submission at the 2016 SEMA Show, subject to the official rules of the
contest.

Ready to show off your inner artist? To learn how to enter, visit our website
or follow us on our North America Refinish social media channels.

www.Facebook.com/AxaltaNArefinish
www.Twitter.com/AxaltaNAref
www.Instagram.com/axaltarefinish
www.Pinterest.com/AxaltaNAref
www.YouTube.com/AxaltaUS
www.axalta.ca
www.axalta.us

About Axalta Coating Systems – Celebrating 150 Years in the Coatings
Industry

Axalta is a leading global company focused solely on coatings and
providing customers with innovative, colorful, beautiful and sustainable
solutions. From light OEM vehicles, commercial vehicles and refinish
applications to electric motors, buildings and pipelines, our coatings
are designed to prevent corrosion, increase productivity and enable the
materials we coat to last longer. With 150 years of experience in the
coatings industry, the more than 12,800 people of Axalta continue to
find ways to serve our 100,000+ customers in 130 countries better every
day with the finest coatings, application systems and technology. For
more information visit axaltacoatingsystems.com
and follow us @axalta on Twitter and on LinkedIn.

Contacts

Axalta Coating Systems
Richard R. Ruberti, Sr., +1 610 358
5236
richard.ruberti@axaltacs.com
axaltacoatingsystems.com