Bark at the Park Presented by AvoDerm® Natural Pet Foods, Nylabone® and the American Pet Products Association Celebrates the Amazing Bond between People and Their Pets

WALNUT CREEK, Calif.–(BUSINESS WIRE)–Central Garden & Pet brands AvoDerm Natural Pet Foods and Nylabone are
once again partnering with several Major League Baseball® teams this
season on a campaign to promote pet welfare and raise awareness about
the powerful and important bond between people and their pets. Central
has struck deals with seven teams including the New York Mets, Los
Angeles Dodgers, Seattle Mariners, Oakland Athletics, Colorado Rockies,
Milwaukee Brewers and Arizona Diamondbacks. The highlight of the program
is a series of Bark at the Park events at Major League Baseball stadiums
where dogs can join their families in the fun and excitement of a
baseball game. Fans will be able to purchase tickets for themselves and
their dogs, join in a pre-game parade around the field, enjoy pet
friendly activities and free product samples. On average, about 700 dogs
and their families at each game will participate in these extremely
popular events. The season-long program will include in-store messaging
at local independent retailers, public service announcements, national
PR and media, charitable fundraising and direct engagement with fans at
ballparks across the country.

“There’s nothing more enjoyable than a night out with the family at a
ballgame,” said Jim Heim, President of Business Development for Central
Garden & Pet. “Most of the time though, that means leaving the family
dog at home. Through our partnerships with Major League Baseball teams,
that’s not the case for thousands of fans who, for one night at least,
get to bring their entire family to a Bark at the Park game. It’s truly
a wonderful experience and we are so proud to have been a part of this
great program since 2005.”

Bark at the Park is also supported by the American Pet Products
Association. The APPA’s Pets Add Life (PAL) campaign and Human
Animal Bond Research Institute
(HABRI) are featured components of
the program’s key message that pets not only bring joy to our lives, but
real value and scientifically proven benefits as well. Bob Vetere, APPA
President and CEO added, “Bark at the Park gives us a great platform to
tell people what pet owners instinctively already know. Having pets adds
so much to our lives. Research shows that pets provide enormous benefits
to people’s physical and mental health, ability to learn and in some
cases, even function on a day-to-day basis. Whether it’s a specially
trained service dog or a tank full of tropical fish, pets are important
and valuable members of our families and our society. Bark at the Park
helps showcase that in a fun and inclusive way.”

Hall of Fame manager and Chief Baseball Analyst and Advisor of the
Arizona Diamondbacks, Tony La Russa, returns as the program’s official
Bark at the Park Ambassador and will help promote the program through a
public service campaign at participating ballparks reminding fans of the
win-win nature of having a pet and encouraging people to adopt a new pet
or a pal for their current pet. La Russa is the Co-Founder and Chairman
of the Animal Rescue Foundation (ARF) who will again receive donations
from Central Garden & Pet and the teams to support ARF’s many
initiatives as part of the program.

“ARF is excited to partner with AvoDerm Natural Pet Foods, Nylabone and
the American Pet Products Association again this season to help bring
Bark at the Park events to thousands of families,” said La Russa.
“Central Garden & Pet is a long-time supporter of ARF’s mission to save
dogs and cats who have run out of time at public shelters and bring
people and animals together. We are especially honored this year to
highlight how pets are helping bring strength and comfort to our
military veterans, many of whom suffer from post-traumatic stress, as a
result of their service. Along with many other groups, ARF’s Pets for
Vets
program pairs specially trained dogs with service men and women
to assist them with their transition back into civilian life. Our ties
to baseball obviously run deep and our commitment to people saving
animals and animals saving people has never been stronger.”

While they did not invent bringing dogs to the game, Doug Nelson and Sam
Peck of Echo Marketing like to think they re-invented and energized it
to the point where it is now among the most popular promotions
throughout Major League Baseball® with more than 20 teams having dog
friendly games in 2017. “There was only a handful of teams doing it when
we started back in 2006,” said Nelson. “’You want to do what?’, they’d
say. But little by little we brought Bark at the Park to teams like the
Dodgers, Rangers, Rockies, Mariners, A’s and Brewers and the teams all
love it. It’s a ton of fun for the fans. We have parades, contests,
video board features and special vendors catering just to the dogs.
We’ve done almost a hundred of these events now, set a Guinness World
Record, generated billions of impressions for our partners and created
hundreds of thousands of priceless memories for fans and their pets.”

The first Bark at the Park event will take place at Dodger Stadium on
Saturday May 20th when the Los Angeles Dodgers host the Miami Marlins
and an estimated 600 dogs and their families. Tickets, which are
expected to sell out quickly, for the first event and all the Bark at
the Park games can be purchased through the teams’ official web sites.

About Central Garden & Pet

Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA) is a leading
innovator, marketer and producer of quality branded products for the
lawn & garden and pet supplies markets. Committed to new product
innovation, our products are sold to specialty independent and mass
retailers. Participating categories in Lawn & Garden include: Grass seed
and the brands PENNINGTON®, and THE REBELS®; wild bird feed and the
brand PENNINGTON®; weed and insect control and the brands AMDRO®,
SEVIN®, IRONITE® and OVER-N-OUT®; and decorative outdoor patio products
under the PENNINGTON ® brand. We also provide a host of other regional
and application-specific garden brands and supplies. Participating
categories in Pet include: Animal health and the brands ADAMS™ and
ZODIAC®; aquatics and reptile and the brands AQUEON®, CORALIFE® and
ZILLA®; bird & small animal and the brands KAYTEE®, Forti-Diet® and
CRITTER TRAIL®; dog & cat and the brands TFH™, NYLABONE®, FOUR PAWS®,
IMS™, CADET®, DMC™, SEGREST, PINNACLE® and AVODERM®; and equine and the
brands FARNAM®, HORSE HEALTH™ and VITAFLEX®. We also provide a host of
other application-specific pet brands and supplies. Central Garden & Pet
Company is based in Walnut Creek, California, and has approximately
4,100 employees, primarily in North America. For additional information
on Central Garden & Pet Company, including access to the Company’s SEC
filings, please visit the Company’s website at www.central.com.

About Nylabone® Products

Nylabone® Products is a respected producer of premium pet products, and
the leader in safe, healthy chewing for over 50 years®.
Nylabone is a division of T.F.H. Publications, Inc., the world’s most
distinguished publisher of high-quality care and training books for
pets, and a founding member of the American Pet Products Manufacturing
Association (APPMA). Nylabone is recognized for its excellence, quality,
innovation and leadership in today’s pet industry. Its patented and
patent-pending products are frequently industry award-winners.
T.F.H./Nylabone is a subsidiary of Central Garden & Pet Company. For
more information, visit www.nylabone.com.

About AvoDerm® Natural Pet Food

Good health shows and it starts with the optimum nutrition of AvoDerm
Natural dog and cat food recipes. Made with premium quality proteins and
omega rich avocados, AvoDerm uses no fillers or animal by product meals
and is manufactured in our own facility in Irwindale, California.
Natural avocados are a rich source of the vitamins, fatty acids, and
antioxidants that pets need for balanced nutrition, along with a healthy
skin and coat. What our recipes do on the inside, shows on the outside.
For more information, visit www.avodermnatural.com.

About ARF

ARF’s core mission is the rescue of dogs and cats who have run out of
time at public shelters, giving them a chance at life until a new home
can be found. ARF couples this mission with innovative programs
strengthening the human-animal bond for children, seniors, veterans, and
people in disadvantaged circumstances. Through ARF, people experience
the unconditional love and acceptance of dogs and cats to fulfill a
mission of “People Rescuing Animals… Animals Rescuing People”® Visit
www.arflife.org
for more information.

About Pets Add Life

Pets Add Life (PAL) is a national campaign established by the American
Pet Products Association (APPA) to promote the joys and benefits pets of
all types bring to our lives. PAL encourages responsible pet ownership
and adoption, and ultimately works to spread the message of the joys
associated with adding a pet to your life! Visit www.petsaddlife.org
or facebook.com/petsaddlife for more information.

About Human Animal Bond Research Institute

HABRI funds innovative research projects to scientifically document the
health benefits of companion animals; maintains the world’s largest
online library of human-animal bond research and information; and
informs the public about human-animal bond research and the beneficial
role of companion animals in society. For more information about HABRI,
please visit www.habri.org.

Contacts

Central Garden & Pet Company
Mark Newberg, 847-330-5367 (Office)
847-722-6754
(Mobile)
mnewberg@central.com