New Apps Offer Access to Innovative Video-News Content on the Leading
NEW YORK–(BUSINESS WIRE)–#BizWireTV—BizWireTV
is expanding! Business Wire’s video-news show launched a series of apps
for the hottest mobile and over-the-top platforms including AppleTV,
and all devices featuring the Android
operating system. Business Wire, along with Al Roker Entertainment,
premiered BizWireTV and BizWireTV Accelerator Report late last year to
shine a light on the trending and market-relevant news releases crossing
Business Wire’s own patented distribution network.
“We created BizWireTV to provide an innovative amplification platform
for Business Wire’s top trending news stories. Whether at work on their
computers, on-the-go via mobile devices or now, at home on Apple
TV-enabled televisions, BizWireTV is available for viewers to find and
view our content on any screen they choose,” said Cathy
Baron Tamraz, CEO, Business Wire.
With over 4 million video views to date on Business Wire’s website and
over 1 million views on social channels, BizWireTV has amassed a large
audience that continues to grow with every new episode. The show is also
influencing conversations, with over 20,000 social media mentions
reaching over 12 million followers.
In addition to viewers tuning in by visiting BizWireTV.com, the show is
also accessible via a news release issued for every episode. These
releases, reaching industry leading journalists and other media
professionals, have been viewed over 400,000 times.
This expansion is aimed at giving viewers more opportunities to watch
the show and develop new viewers looking for stories on disruptive
startups and technologies, entrepreneurs in the startup community,
funding announcements, hot business trends and companies to watch.
In collaboration with Frankly, Business Wire set out to develop an easy
to use app that would be engaging and accessible on all the top
platforms. The keyword behind the design was usability and the
end result exceeded everyone’s expectations.
The BizWireTV Apps can be downloaded through the Apple TV and iPhone App
Store and Google Play for Android devices.
About Business Wire
Business Wire, a Berkshire
Hathaway company, is the global leader in press
release distribution and regulatory
disclosure. Investor relations, public relations, public policy and
marketing professionals rely on Business Wire to accurately distribute
market-moving news and multimedia,
newsrooms and IR
websites, build content
marketing platforms, generate social engagements and provide
audience analysis that improves interaction with specified target
markets. Founded in 1961, Business Wire is a trusted source for news
organizations, journalists, investment professionals and regulatory
authorities, delivering news directly into editorial systems and leading
online news sources via its multi-patented simultaneous NX Network.
Business Wire has 31 offices worldwide to securely meet the varying
needs of communications professionals and news consumers.
Scott Fedonchik, +1-212-752-9600