Blue Goji’s Goji Play 2 and GojiVerse Now Available For Fitness Gaming Fans of All Ages

®, a wellness technology company,
has launched its Goji
Play 2
fitness game system for users of iOS and Android mobile
devices. Goji Play® is now available for purchase in North America via
for $119. Blue Goji is offering a holiday promotion of free shipping on
all Goji Play 2 orders to physical addresses in the continental United
States during the month of December 2015.

Based in Austin, Texas, Blue Goji developed Goji Play 2 with the primary
goal of transforming cardio workouts at home and at gyms to be more fun,
gameful and mindful. Each Goji Play 2 includes two portable controllers
and two foam batons. With up to 20 free games (available for download in
the Apple App Store and Google Play) to choose from – including racing,
arcade, action, puzzles and trivia games – users will be able to play
games based on their preferences and tastes. In addition, with the
varying game play styles, users can adjust their cardio intensity
accordingly. For example, playing a racing game (like Spin or Die)
offers a more rigorous workout session compared to a puzzle game (e.g.,
Kreature Krunch). Finally, infusing gameful focus and concentration into
cardio motion, Blue Goji believes that Goji Play sessions are not only
more enjoyable, but also more beneficial than conventional
distraction-based workouts.

“With the latest launch of the Goji Play hardware and the rollout of
GojiVerse – our gamified wellness platform – we at Blue Goji have truly
delivered on the promise of gamified wellness and health. We launched
Goji Play 1 as a pilot in late 2013 and that served as our proof of
concept,” said Coleman
, Blue Goji co-founder and chief executive officer. “Goji Play 2
will appeal to people of all ages and fitness levels. If you have good
intentions, but need an extra incentive to start exercising or to stick
to your training schedule, Goji Play is your answer. With our new Goji
Moments feature, users can also share their best or worst game plays
with friends and family, connecting with them in a fun, but caring way!
What a perfect means for busy moms or dads to connect with their kids
and get everyone off the couch!”

Fung added: “Blue Goji is focusing not only on healthy individuals who
have already developed an active lifestyle, but also on a wider group of
people who may need that extra push or incentive to get going. Our
long-term goal is to improve the overall state of wellness and health of
all Americans and to be a real ‘game’ changer,’ pun intended!”

Demos and videos are available at

For more information on the Goji Play 2 and GojiVerse concept, please
see Blue
Goji to Launch Goji Play 2 and GojiVerse during 2015 Holiday Season

Blue Goji

Blue Goji was founded in 2011 on the big data software development and
gaming expertise of its founders who are focused on changing the health
and wellness game. Fung, the founder and former CEO of OpenLink, aligned
with Charles
Huang and Kai Huang
, brothers who developed the highly successful
Guitar Hero franchise, to start Blue Goji.

Goji Play, GojiVerse and other products, brands and trademarks are
property of Blue Goji Corp.


PR Consultant for Blue Goji
Laura M. Pennino, 281-286-9398,
713-419-1776 mobile,
President of Marketing for Blue Goji
Margo Wickersham, 512.270.4747
x 113