BMW Group U.S. Reports March 2017 Sales

Guía de Regalos

  • BMW brand sales increase 3.3 percent
  • MINI brand sales increase 4.7 percent

WOODCLIFF LAKE, N.J.–(BUSINESS WIRE)–Sales of BMW brand vehicles increased 3.3 percent in March for a total
of 31,015 compared to 30,033 vehicles sold in March, 2016. Year-to-date,
the BMW brand is up 1.5 percent in the U.S. on sales of 71,682 vehicles
compared to 70,613 sold in the first three months of 2016.

Notable vehicle sales in March include the BMW 7 Series which increased
10.0 percent to 935 cars, the BMW X3 which increased 42.9 percent to
6,395 vehicles, and the BMW X5 which increased 35.4 percent to 4,896
vehicles.

“With the arrival of Spring, thoughts naturally turn to new cars and
March gave us a nice boost as our Sports Activity Vehicles, the X3 and
X5 in particular, continue to drive the growing demand,” said Bernhard
Kuhnt, President and CEO, BMW of North America. “Our new BMW 5 Series is
just breaking into what is a difficult market for sedans but orders are
solid and with two more variants on their way, we are optimistic for the
months ahead.”

BMW Group Sales

In total, the BMW Group in the U.S. (BMW and MINI combined) reported
March sales of 36,002 vehicles, an increase of 3.5 percent from the
34,795 vehicles sold in the same month a year ago. Year-to-date, BMW
Group sales are up 0.6 percent on sales of 81,933 vehicles in the first
three months of 2017 compared to 81,452 in the same period in 2016.

MINI Brand Sales

For March, MINI USA reported 4,987 automobiles sold, an increase of 4.7
percent from the 4,762 sold in the same month a year ago. Year-to-date,
MINI USA reported a total of 10,251 automobiles sold, a decrease of 5.4
percent from 10,839 automobiles sold in the first three months of 2016.

Table 1: New Vehicle Sales BMW of North America, LLC, March 2017

    Mar. 2017   Mar. 2016   %   YTD Mar. 2017   YTD Mar. 2016   %
i3 703 332 111.7% 1,403 762 84.1%
i8 49 89 -45.0% 157 175 -10.3%
2 Series 993 1,606 -38.2% 2,249 3,401 -33.9%
3 Series 6,197 6,218 -0.3% 14,637 14,100 3.8%
4 Series 3,324 4,710 -29.4% 8,080 9,225 -12.4%
5 Series 3,161 3,157 0.1% 6,641 9,710 -31.6%
6 Series 330 389 -15.2% 789 839 -6.0%
7 Series 935 850 10.0% 2,103 2,313 -9.1%
Z4 111 120 -7.5% 269 217 24.0%
X1 2,896 3,145 -7.9% 7,297 6,500 12.3%
BMW passenger cars 18,699 20,616 -9.3% 43,625 47,242 -7.7%
X3 6,395 4,476 42.9% 13,569 10,211 32.9%
X4 395 689 -42.7% 888 1,473 -39.7%
X5 4,896 3,617 35.4% 12,072 10,043 20.2%
X6 630 635 -0.8% 1,528 1,644 -7.1%
BMW light trucks 12,316 9,417 30.8% 28,057 23,371 20.1%
BMW brand     31,015   30,033   3.3%   71,682   70,613   1.5%
Cooper /S Hardtop 2 Door 1,232 1,125 9.5% 2,568 3,292 -22.0%
Cooper /S Hardtop 4 Door 839 1,300 -35.5% 1,793 3,452 -48.1%
Cooper /S Convertible 741 4 18425.0% 1,315 4 32775.0%
Cooper /S Clubman 812 1,037 -21.7% 1,899 1,695 12.0%
Coupe 0 0 100.0% 0 0 100.0%
Roadster 0 0 100.0% 0 0 100.0%
Countryman 1,362 1,281 6.3% 2,672 2,366 12.9%
Paceman 1 15 -93.3% 4 30 -86.7%
MINI brand     4,987   4,762   4.7%   10,251   10,839   -5.4%
TOTAL BMW of North America, LLC     36,002   34,795   3.5%   81,933   81,452   0.6%

BMW Pre-Owned Vehicles

  • March 2017 sales of BMW Certified Pre-Owned were 12,677 vehicles, an
    increase of 24.2 percent from March 2016.
  • Total BMW Pre-Owned sales for March were 21,708 vehicles, an increase
    of 34.3 percent from March 2016.
  • Total BMW Pre-Owned cars sold year-to-date were 60,183, a 34.3 percent
    increase from the first three months of 2016.

MINI Pre-Owned Vehicles

  • In March, MINI Certified Pre-Owned sold 1,056 vehicles, a decrease of
    3.0 percent from March 2016.
  • Total MINI Pre-Owned sales were 2,955 vehicles in March 2017, an
    increase of 21.1 percent from March 2016.
  • Total MINI Pre-Owned sales year-to-date were 7,555, a 15.8 percent
    increase from the first three months of 2016.

BMW Group In America

BMW of North America, LLC has been present in the United States since
1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in
2003. The BMW Group in the United States has grown to include marketing,
sales, and financial service organizations for the BMW brand of motor
vehicles, including motorcycles, the MINI brand, and the Rolls-Royce
brand of Motor Cars; Designworks, a strategic design consultancy based
in California; a technology office in Silicon Valley and various other
operations throughout the country. BMW Manufacturing Co., LLC in South
Carolina is part of BMW Group’s global manufacturing network and is the
exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles
and X6 and X4 Sports Activity Coupes. The BMW Group sales organization
is represented in the U.S. through networks of 341 BMW passenger car and
BMW Sports Activity Vehicle centers, 152 BMW motorcycle retailers, 127
MINI passenger car dealers, and 36 Rolls-Royce Motor Car dealers. BMW
(US) Holding Corp., the BMW Group’s sales headquarters for North
America, is located in Woodcliff Lake, New Jersey.

Journalist note: Information about BMW Group and its products in
the USA is available to journalists on-line at www.bmwusanews.com
and www.press.bmwna.com.

Contacts

BMW of North America, LLC
Kenn Sparks, (201) 307-4467 /
Manager,
U.S. Corporate Communications
Kenn.Sparks@bmwna.com
or
BMW
of North America, LLC
Eric Valtos, (201) 307-3714
Business
Communications Specialist
Eric.Valtos@bmwna.com