Chipotle Quenches Students’ Thirst with Free Drink Promotion

Chipotle offers students free drinks with food purchase during the month
of September


DENVER–(BUSINESS WIRE)–Today, Chipotle Mexican Grill, Inc. (NYSE:CMG) announced a promotion to
help make heading back to school a little easier. During the entire
month of September, high school and college students with a valid ID can
enjoy free fountain soft drinks or iced tea with any in-store entrée
purchase.

“It can be tough when the end of the summer collides with the reality of
heading back to school,” said Chris Arnold, communications director at
Chipotle. “We’re filling – and refilling – students’ cups at all
Chipotle locations to celebrate the beginning of the new academic year.”

Transactions that include the free student drink will still count toward
Chiptopia, Chipotle’s loyalty program that rewards customers who make
multiple paid visits to Chipotle each month with free food when
transactions total at least six dollars.

The student drink promotion is open to high school (including home
schooled students), undergraduate or graduate college students who
present a valid ID. This promotion includes fountain soft drinks and
iced tea and excludes any bottled drinks (Izze, Nantucket). Free drinks
are limited to one per person, per visit, and are only valid with
in-store orders.

For more information, please visit Chipotle.com/septemberfreedrink.

ABOUT CHIPOTLE

Steve Ells, founder, chairman and co-CEO, started Chipotle with the idea
that food served fast did not have to be a typical fast food experience.
Today, Chipotle continues to offer a focused menu of burritos, tacos,
burrito bowls (a burrito without the tortilla) and salads made from
fresh, high-quality raw ingredients, prepared using classic cooking
methods and served in a distinctive atmosphere. Through our vision of
Food With Integrity, Chipotle is seeking better food from using
ingredients that are not only fresh, but that — where possible — are
sustainably grown and raised responsibly with respect for the animals,
the land and the farmers who produce the food. In order to achieve this
vision, we focus on building a special people culture that is centered
on creating teams of top performers empowered to achieve high standards.
This people culture not only leads to a better dining experience for our
customers, it also allows us to develop future leaders from within.
Chipotle opened with a single restaurant in 1993 and operates more than
2,000 restaurants, including 24 Chipotle restaurants outside the US and
14 ShopHouse Southeast Asian Kitchen restaurants, and is an investor in
an entity that owns and operates four Pizzeria Locale restaurants. For
more information, visit Chipotle.com.

Contacts

Chipotle Mexican Grill, Inc.
Chris Arnold, 303-222-5912
carnold@chipotle.com

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