Cigna Becomes Official Health Insurance Provider of the National Hockey League and National Sponsor of NHL’s Every Save Counts Campaign to Fight Cancer
BLOOMFIELD, Conn.–(BUSINESS WIRE)–Global health service company Cigna (NYSE:CI) today announced it has
signed on as the Official Health Insurance Provider of the National
Hockey League® (NHL®) in the U.S. and will be the Presenting Sponsor of
the NHL’s Every Save Counts™ campaign. The campaign is part of the NHL’s
annual, year-round Hockey Fights Cancer™ effort to raise money
and awareness for national and local organizations involved in cancer
care and research.
As part of the Every Save Counts™ program, Cigna will donate $1 to Hockey
Fights CancerTM for every save made during an NHL game
throughout the 2016-17 NHL season, including the 2017 Stanley Cup®
Playoffs. In addition, for every online donation of $25 or more to Hockey
Fights CancerTM, Cigna will match, dollar for dollar, for
a total donation of up to $100,000. All such donations will be received
by the National Hockey League Foundation in respect of the Hockey
Fights CancerTM initiative.
The partnership will help deepen the NHL’s relationship with Cigna, the
League’s benefits provider for the past 19 years. “It’s an honor for
Cigna to partner with the NHL in support of Every Save Counts. Cancer
touches the lives of so many of our families, customers, and
communities, and we’re proud to show our commitment to helping those
around us who are battling this disease,” said Mike Triplett, president,
U.S. Markets.
“This platform will reach millions of fans worldwide, allowing us to
drive a proactive approach that helps fight cancer, and raises money for
cancer research,” said Stephen Cassell, chief global brand officer for
Cigna.
Hockey Fights Cancer™ is a charitable initiative founded in
December 1998 by the National Hockey League and National Hockey League
Players’ Association. It is supported by players, NHL member clubs, NHL
alumni, the NHL Officials’ Association, professional hockey athletic
trainers and equipment managers, corporate marketing partners, broadcast
partners and fans throughout North America.
To date, through the Hockey Fights Cancer initiative, the NHL’s
U.S. and Canadian charitable foundations, NHL supporters and fans have
donated more than $16 million to support national and local cancer
research institutions, children’s hospitals, player charities and local
cancer organizations.
“For nearly 20 years, the NHL, its member clubs and our great players
take tremendous pride in our commitment to the fight against cancer.
This effort has expanded with the incredible support of the entire
hockey community, including our amazing fans,” said Keith
Wachtel, executive vice-president & chief revenue officer. “We welcome
Cigna, a leading health care provider, to the NHL family and appreciate
their support to help enhance the Hockey Fights Cancer initiative.”
As part of the sponsorship, Cigna will be engaged in Every Save Counts
awareness efforts with NHL teams in 10 cities, including the Anaheim
Ducks, Boston Bruins, Chicago Blackhawks, Dallas Stars, Nashville
Predators, New Jersey Devils, Philadelphia Flyers, St. Louis Blues,
Tampa Bay Lightning and the Washington Capitals. Awareness will take
place all season-long, culminating in NHL’s Hockey Fights Cancer
Awareness Month in October and November. Fans are encouraged to watch
for updates in each market to see how they can get involved in the fight
against cancer.
About Cigna
Cigna Corporation (NYSE: CI) is a global health service company
dedicated to helping people improve their health, well-being and sense
of security. All products and services are provided exclusively by or
through operating subsidiaries of Cigna Corporation, including
Connecticut General Life Insurance Company, Cigna Health and Life
Insurance Company, Life Insurance Company of North America and Cigna
Life Insurance Company of New York. Such products and services include
an integrated suite of health services, such as medical, dental,
behavioral health, pharmacy, vision, supplemental benefits, and other
related products including group life, accident and disability
insurance. Cigna maintains sales capability in 30 countries and
jurisdictions, and has more than 90 million customer relationships
throughout the world. To learn more about Cigna®, including links to
follow us on Facebook or Twitter, visit www.cigna.com.
About the NHL
The National Hockey League (NHL®), founded in 1917, is celebrating its
Centennial anniversary in 2017. The year-long celebration pays tribute
to 100 years of NHL hockey by honoring the past, commemorating the
present, and celebrating its future. In 2017, the League will also
celebrate 125 years of the most revered trophy in professional sports –
the Stanley Cup®. Comprised of 30 Member Clubs, the NHL is represented
by players from more than 20 countries across team rosters. Each year,
the NHL entertains hundreds of millions of fans around the world. The
League broadcasts games in more than 160 countries and territories
through its rightsholders including NBC/NBCSN in the U.S., Sportsnet and
TVA in Canada, and Viasat in the Nordic Region. The NHL reaches fans
worldwide with games available online in every country including via its
live and on-demand streaming service NHL.TV™. Fans are engaged across
the League’s digital assets on mobile devices via the free NHL® App;
across nine social media platforms; on SiriusXM NHL Network Radio™, and
on NHL.com, available in eight languages and featuring an enhanced
statistics platform powered by SAP, providing the definitive destination
for hockey analytics. The NHL is committed to giving back to the
community through programs including: Hockey is for Everyone™ which
supports nonprofit youth hockey organizations across North America;
Hockey Fights Cancer™ which raises money and awareness for hockey’s most
important fight; NHL Green™ which is committed to the pursuit of
sustainable business practices; and a partnership with the You Can Play
Project, which is committed to supporting the LGBT community and
fighting homophobia in sports. For more information, visit NHL.com.
About the National Hockey League Foundation
The National Hockey League Foundation is a US private foundation that is
exempt from Federal income taxation under section 501(c)(3) of the
Internal Revenue Code of 1986, as amended. The National Hockey League
Foundation is located at 1185 Avenue of the Americas, 15th
Floor, New York, NY 10036. A copy of the latest annual report can be
obtained from the National Hockey League Foundation or from the Office
of the New York Attorney General by writing the Charities Bureau, 120
Broadway, New York, NY 10271. The National Hockey League Foundation has
made contributions to other organizations, and a list of all
organizations that have received contributions during the past twelve
months may be obtained from the National Hockey League Foundation.
NHL, the NHL Shield and the word mark and image of the Stanley Cup
are registered trademarks and Hockey Fights Cancer name and logo and
Every Save Counts are trademarks of the National Hockey League. NHL
and NHL team marks are the property of the NHL and its teams. ©
NHL 2017. All Rights Reserved.
Contacts
Cigna Corporation
Gloria Barone, 215-761-4758
gloria.barone@cigna.com
