Comcast and Mayor Nutter Kick off Year Two of Groundbreaking Internet Essentials Program Designed to Help Close Digital Divide
Philadelphia Mayor Michael A. Nutter, along with Comcast Chairman and
CEO Brian Roberts and Executive Vice President David L. Cohen, today
announced year two of
Essentials, an ambitious and comprehensive broadband adoption
program designed to help close the digital divide for low-income
Americans. In its first full year of availability, more than 100,000
families thats more than 400,000 Americans are now online. Comcast
continues to enhance the program with new features and processes
designed to accelerate enrollment in the program. In the Greater
Philadelphia market area, more than 3,250 low-income families, or 13,000
residents, are now online because of Internet Essentials.
Also appearing at the event at Constitution High School was former NFL
Coach and National Internet Essentials spokesman Tony Dungy.
Internet Essentials is bringing the transformative power of the
Internet into homes all across the United States as well as right here
in Philadelphia, said Brian L. Roberts, Chairman and CEO of Comcast
Corporation. There is no more important back to school supply than an
Internet connection. With it, kids will grow up digitally literate and
in a better position to graduate prepared to go to college or to compete
for good paying jobs in an increasingly digital and global economy.
As our society becomes more reliant on technology, those who arent
connected are getting left behind, said Mayor Nutter. Bridging the
digital divide is not just important for Philadelphia, it is vital. The
Internet Essentials program helps achieve that goal by linking
low-income Philadelphians to low-price computers and internet service
and will continue to do so in its second year.
According to David L. Cohen, Comcast Corporation Executive Vice
President, Internet Essentials helps entire families take advantage of
all the Internet has to offer. Whether connecting students to online
resources so they can do homework or connecting parents to their
childrens school to see grades in real time, Internet Essentials helps
make vital connections and communications happen.
Its critical that low-income families take advantage of opportunities
like the Internet Essentials program, said Dungy. The Internet
provides access to a world of knowledge and resources that kids and
families today simply cannot live without. The world is moving too fast
and families who are not online at home are being left behind. Its our
responsibility to help level the playing field and get more families
connected.
In partnership with Comcast, A&E Networks helped illustrate the
importance of online education through an event that featured a trivia
contest and a screening for its new season of How the States Got
Their Shapes at the National Constitution Center. H2s How the
States Got Their Shapes is a great example of the outstanding
content Comcast brings to homes and schools through the Internet
Essentials program, said Dr. Libby OConnell, Chief Historian and SVP,
Corporate Outreach for H2. We are so pleased to be here in Philadelphia
to help bridge the digital divide and celebrate the launch of a new
season. How the States Got Their Shapes premieres on H2 on
Saturday, September 29 at 10EST.
Internet Essentials: New in 2012:
Since Internet Essentials launched, Comcast has made a number of program
enhancements including:
Internet Essentials Program Details:
Internet Essentials addresses three primary barriers to broadband
adoption that research has identified: a lack of understanding of how
the Internet is relevant and useful, the cost of a home computer and the
cost of the Internet service. Program participants receive:
A household is eligible to participate if it meets all of the following
criteria:
Comcast will sign up eligible families in the program through the end of
the 2013-2014 school year. Any household that qualifies will remain
eligible for Internet Essentials if at least one child eligible for
either a free or reduced lunch remains living in the household.
In Philadelphia, Comcast is working with a growing network of
community-based organizations to spread the word about Internet
Essentials and provide digital literacy training. Those organizations
include Boys & Girls Club of Philadelphia, Free Library of Philadelphia,
Freedom Rings Partnership, LIFT-Philadelphia, Philadelphia OIC, Urban
Affairs Coalition and YMCA of Philadelphia and Vicinity.
For general information about Internet Essentials, please visit www.internetessentials.com
for English and visit www.internetbasico.com
for Spanish. Educators or third-parties interested in helping to spread
the word can find more information at www.internetessentials.com/partner.
Parents looking to enroll in the program can call 1-855-846-8376 or, for
Spanish, 1-855-765-6995.
About Comcast Corporation:
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (www.comcast.com)
is one of the nation’s leading providers of entertainment, information
and communications products and services. Comcast is principally
involved in the operation of cable systems through Comcast Cable and in
the development, production and distribution of entertainment, news,
sports and other content for global audiences through NBCUniversal.
Comcast Cable is one of the nation’s largest video, high-speed Internet
and phone providers to residential and business customers. Comcast is
the majority owner and manager of NBCUniversal, which owns and operates
entertainment and news cable networks, the NBC and Telemundo broadcast
networks, local television station groups, television production
operations, a major motion picture company and theme parks.