Earth Rated® Introduces Cards Against Caninity

New Campaign Drives Awareness to Dog Shelters; Offers Free Unofficial
Fan-Made Expansion Pack for Cards Against Humanity™

MONTREAL–(BUSINESS WIRE)–Earth
Rated®
, a Canadian company based in Montreal that produces fun and
affordable 100% leakproof waste bags for dog owners, announced Cards
Against Caninity, a new unofficial and fan-made expansion pack for Cards
Against Humanity™. The limited-edition expansion packs will be randomly
given away to 1,000 people for free in exchange for nominating a dog
shelter in North America to receive a donation of Earth Rated blankets
on the Campaign’s dedicated website: (contest.earthrated.com/cac).


“We wanted to give back to deserving animal shelters, and there’s
nothing better than providing comfort to those animals patiently waiting
for a home,” said Divyan Selvadurai, Co-Founder of Earth Rated. “Of
course, it’s our mission to make being a responsible dog owner a little
more fun, so we also want to reward those who participate with the
chance to win a little something just for themselves.”

Helping adoptable pups stay toasty is a heart-warming gift for everyone.
Beginning Wednesday, January 20th, 2016 through Wednesday,
February 10th, 2016, dog-lovers can visit contest.earthrated.com/cac
to nominate a deserving North American dog shelter to receive one of 50
cases of new Earth Rated fleece blankets. Entrants from the United
States and Canada will be eligible to win an exclusive Cards Against
Caninity expansion pack, and Earth Rated will be giving out 1000 of them
throughout the duration of the Campaign. Facebook users can also follow
the Campaign and find more ways to win on the company’s official
Facebook page, www.facebook.com/earthrated.

About Earth Rated

Founded in 2010, Earth Rated is a Canadian company based in Montreal
that produces fun and affordable waste bags for dog owners. The company
is committed to providing dog owners with the best alternative to
traditional plastic grocery bags. Earth Rated’s products help keep
communities clean, so that all dogs (and their humans!) have safe spaces
to run and play. For more information, please visit: www.earthrated.com.

Cards Against Caninity are in no way endorsed by or associated with
Cards Against Humanity™. They are totally unofficial and fan-made. They
are however, very heavily associated with dog poop and officially
awesome.

Contacts

Earth Rated
Heather Rose
Social Media Manager
heather@earthrated.com
or
Gillian
Small Public Relations
Gillian Small, 201-683-8181
gillian@gilliansmallpr.com

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