eBay Partners With Designer Rachel Zoe to Culminate “Summer of Choice” and Send Shoppers Back to School in Style
New Limited Edition Backpacks Created Exclusively for eBay Offer
Designer Fashion at Great Value, and Americans Are Invited to Vote on
Their Favorite Print
SAN JOSE, Calif.–(BUSINESS WIRE)–Today, eBay announced a partnership with renowned American designer,
editor and stylist Rachel Zoe to create limited edition backpacks.
Through eBay’s “Summer of Choice” campaign, Americans have been able to
vote on the things they want most, unlocking incredible deals on
fashion, tech and home essentials. Shoppers are now invited to take to
the polls again to weigh in on new “Americana” prints that Rachel Zoe
designed exclusively for eBay. The prints will be featured on a
selection of backpacks, the quintessential accessory for those headed
back to school or work, with all proceeds benefitting charity.
“We know that our shoppers want choice – including access to the newest
looks from today’s hottest designers,” said Hal Lawton, SVP of eBay
North America. “eBay is making it even easier for people to shop
incredible items from style icons like Rachel Zoe – delivering in-demand
merchandise at extraordinary value, directly to their fingertips.”
Back to School and Work in Style
The limited edition backpacks with Rachel Zoe prints will be sold
exclusively on eBay beginning September 9 at 8 a.m. PST, at a price
point of $45, with free shipping included. All proceeds from the sale
will benefit Save
the Children, Rachel’s philanthropic organization of choice, through
the eBay
for Charity platform.
“One of the best parts of my job is empowering people to make choices
that reflect their personal style. This is why I was so excited to
design two exclusive prints for eBay’s Summer of Choice campaign, which
gives shoppers the chance to vote for their favorite,” said Rachel Zoe,
Creative Director of Rachel Zoe Collection. “I am equally thrilled that
with this initiative we are able to give back to children in need—with
each backpack purchased, 100% of the proceeds will support Save the
Children, a cause that is very close to my heart.”
Deals for Days
In addition to the exclusive inventory from Rachel Zoe, eBay will be
releasing new mobile deals to close out the summer season. Head to
twitter.com/eBay to vote on deals for popular events and holidays:
-
Olympics: Voting begins on August 14; Deal released on
August 17 -
Labor Day: Vote and have the deal released the week of
August 29 -
Back to School: Voting begins on August 30; Backpacks released
on September 9
Download the eBay app at mobile.ebay.com to
access the latest features and shop the “Summer of Choice” mobile deals,
anytime, anywhere.
eBay by the Numbers
- eBay, Inc. has 164 million active buyers
- Most are backed by eBay Money Back Guarantee
- 80% of merchandise sold on eBay is new
- 1 billion listings at any given time
-
The majority (65%) of items on eBay ship for free (reflects U.S, UK
and DE)
About eBay
eBay Inc. (NASDAQ: EBAY) is a global commerce leader including the
Marketplace, StubHub and Classifieds platforms. Collectively, we connect
millions of buyers and sellers around the world, empowering people and
creating opportunity through Connected Commerce. Founded in 1995 in San
Jose, Calif., eBay is one of the world’s largest and most vibrant
marketplaces for discovering great value and unique selection. In 2015,
eBay enabled $82 billion of gross merchandise volume. For more
information about the company and its global portfolio of online brands,
visit www.ebayinc.com.
About eBay for Charity
eBay for Charity is a platform that enables members of the eBay
community to donate to causes in the U.S. and abroad. Sellers can donate
anywhere between 10-100 percent of the proceeds and buyers can add a
donation to their purchase during checkout. To date, more than $650
million dollars have been raised on eBay for Charity.
About Rachel Zoe
Rachel Zoe is a distinguished designer, editor, author, stylist, TV
personality and entrepreneur renowned for her effortless take on
glamour. As a designer, Zoe makes her exceptional taste and expertise
accessible to the fashion savvy as Creative Director of the Rachel Zoe
Collection, comprised of ready-to-wear, footwear and jewelry lines. Zoe
is the Editor-in-Chief of online style destination, The Zoe Report,
reaching over 13 million worldwide. The Zoe Report recently launched Box
of Style, a subscription service filled with over $300 of coveted
fashion, beauty and lifestyle items for $100, all handpicked by Rachel
and her team. She started her career as a world-renowned stylist
revolutionizing the styling business and inspiring future generations of
stylists. Zoe is committed to philanthropic organizations both locally
and globally, serving as an Artist Ambassador for Save the Children and
on the Board of Directors for Baby2Baby. In addition to being recognized
as an avid philanthropist, Zoe has been on countless most influential
lists from virtually every domestic and international fashion and
financial publication. Rachel and her husband, Rodger Berman, run their
lifestyle brand all while being parents to two young boys, Skyler and
Kaius.
Contacts
eBay
Kari Ramirez, 408-219-5120
karamirez@ebay.com
or
Edelman
Jessica
Defilippo, 212-819-4823
jessica.defilippo@edelman.com
