Fifth Third Bank Encourages Shoppers to Show Love to Small Businesses on Valentine’s Day

CINCINNATI–(BUSINESS WIRE)–The average American is expected to spend $146.84 on candy, flowers,
cards and other gifts for Valentine’s Day according
to the National Retail Federation
. Fifth Third Bank (NASDAQ: FITB)
encourages shoppers to reserve some of that total for their small
business neighbors.

“Your local florists, candy shops and restaurants are great resources
for Valentine’s Day gifts and shopping at these businesses shows your
community some love as well,” said Kala Gibson, senior vice president
and head of business banking at Fifth Third Bank. “The dollars you spend
at these businesses stay in your local community – they employ your
neighbors, support your artisans and help grow your community.”

More than half of all Americans either own or work for a small business, according
to the U.S. Small Business Administration
. Additionally, for every
dollar spent at a small business, 68 cents remains in that local
community.

Fifth Third Bank is committed to the support and development of small
businesses throughout the bank’s footprint, evidenced by issuing more
than $2 billion in small business loans in 2015. Greenwich
Associates
recently recognized Fifth Third as one of the “best
brands” in small business banking. Additionally, the State Small
Business Credit Initiative (SSBCI) revealed last year that Fifth
Third is the largest lender by dollar amount
since the program’s
inception in 2011.

“When you look at the numbers, it’s clear that small businesses are the
heartbeat of the American economy,” Gibson said. “Fifth Third Bank is a
proud partner of small businesses and remind you to remember two very
important people this Valentine’s Day: your significant other and your
favorite small business owner.”

For more information on how Fifth Third Bank supports small businesses,
please visit https://www.53.com/business-banking/.

About Fifth Third Bank
Fifth Third Bancorp is a diversified
financial services company headquartered in Cincinnati, Ohio. The
Company has $141 billion in assets and operates 1,254 full-service
Banking Centers, including 95 Bank Mart® locations, most open seven days
a week, inside select grocery stores and 2,593 ATMs in Ohio, Kentucky,
Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia,
Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates
four main businesses: Commercial Banking, Branch Banking, Consumer
Lending, and Investment Advisors. Fifth Third also has an 18.3% interest
in Vantiv Holding, LLC. Fifth Third is among the largest money managers
in the Midwest and, as of December 31, 2015, had $297 billion in assets
under care, of which it managed $26 billion for individuals,
corporations and not-for-profit organizations. Investor
information
and press
releases
can be viewed at www.53.com.
Fifth Third’s common stock is traded on the NASDAQ® Global Select Market
under the symbol “FITB.” Fifth Third Bank was established in 1858.
Member FDIC

Contacts

Fifth Third Bancorp
Sean Parker, 513-534-6791