First Alert® Connects Safety and Simplicity at 2017 CES

New Onelink Product Solutions Deliver Peace of Mind and Ease of Use

AURORA, Ill.–(BUSINESS WIRE)–#AmazonAlexa–Today’s connected home technology meets common sense functionality and
excellence in design with the expanded Onelink® by First Alert®
portfolio of home safety and security products. Delivering peace
of mind and ease of use, this innovative collection of smart devices
will be the focal point of the First Alert booth (Sands Expo #41330) at
the Consumer Electronics Show 2017 (CES) in Las Vegas, Nev., Jan. 5-8.

CES attendees will experience first-hand the many features and benefits
of the new Onelink products with demonstrations showing how the devices
work with virtual assistants and with major smart home platforms to make
it easy for consumers to monitor and control their homes’ comfort and
safety from anywhere, at any time.

“In 2016, the smart home was redefined by Amazon Echo and Google Home
virtual assistant products,” said Tom Russo, vice president of marketing
for First Alert, the most trusted brand in home safety*. “Consumers
desire a simple, hands-free interface with their sophisticated smart
home products.”

Common Sense Products for Connected Homes

The Onelink by First Alert portfolio includes a range of home monitoring
devices designed to seamlessly integrate with today’s most secure
connected home platform, Apple HomeKit. Additionally, the Onelink lineup
conveniently connects users to their homes via the Onelink Home App,
providing one location for all devices and security and peace of mind
from anywhere, anytime. Product offerings include:

  • Onelink by First Alert Smoke + Carbon Monoxide (CO) Alarm
    This 2-in-1 wireless combination smoke and CO alarm offers premium
    safety features and sensing technologies. In the event of a fire or
    carbon monoxide emergency, the alarm will sound and send push
    notifications to the user’s mobile device. Exclusive voice and
    location technology will alert users to the type of danger and its
    location. The sleek, modern-designed alarm is Apple HomeKit-enabled
    and works with Amazon Alexa, where users can ask Alexa the status of
    alarms or to help develop a family fire escape plan. Future
    generations of the Onelink Smoke + CO Alarm are being designed to
    include embedded Alexa, where users can interact with Amazon’s virtual
    assistant through actual the alarm, asking it questions, controlling
    their smart home devices, playing music and more.
  • Onelink by First Alert Envirocam – Parents will benefit from
    this revolutionary device that offers non-contact respiration rate
    monitoring. The Onelink Envirocam features a patented design that
    detects micro-movements to monitor breathing directly from the smart
    camera, eliminating the hassle of other respiration monitoring devices
    that require physical contact with the child. In addition, the camera
    also monitors environmental conditions. The Onelink Home app dashboard
    is simple and user friendly, and offers critical information such as
    sleep data, temperature, low and high carbon monoxide levels, and
    humidity at the parents’ fingertips.
  • Onelink by First Alert Environment Monitor – This smart device
    features advanced sensing technologies to monitor both high- and
    low-levels of carbon monoxide (CO), both of which can be harmful.
    Compatible with Apple HomeKit and enhanced to be compatible with
    Amazon Alexa, the Onelink Environment Monitor monitors temperature and
    humidity and notifies users of any changes. Consumers will be able to
    simply ask Alexa, “What is the temperature in the living room?” or
    “What is the humidity in the baby’s room?” and Alexa will answer.
  • Onelink by First Alert Safe – Ideal for homes and small
    businesses, this smart safe combine’s best-in-class security with
    smart home functionality. Users can unlock the safe with their mobile
    device using the Onelink Home app with Touch ID and passcode
    verification. It also features tamper and motion detection, sending
    push notifications to the user if a disturbance or tampering is
    detected by the safe. The Onelink Safe is fire-rated and waterproof to
    protect valuables against unexpected emergencies, and features
    exclusive Bolt Down Technology that allows the safe to be bolted
    directly to the floor, without compromising fire and water protection.
  • Onelink by First Alert Wi-Fi Thermostat – This programmable
    smart device connects easily to Wi-Fi and enables users to control
    their heating and cooling directly from their mobile devices via the
    app. It works seamlessly with Google Home and Amazon Alexa, allowing
    users to integrate with the smart home platform of their choice. With
    these virtual assistants, users do not even need to touch their phones
    – simply speak aloud and with hands-free commands to adjust or inquire
    about the temperature.

“We are working with Amazon, Apple and Google to continue to enhance the
Onelink experience across the portfolio, providing unparalleled
functionality while prioritizing simplicity for users,” Russo said. “As
the leader in the DIY home safety industry, First Alert is proud to
offer the most innovative and collaborative portfolio of home safety
products that also continue to deliver the latest solutions in terms of
technology and performance.”

* First Alert Brand Trust Survey, January 2016 – Results are based on
the responses of 1,004 adults, ages 18 and older, living in the United
States who completed a telephone survey, January 28-31, 2016. Results
are accurate to +/- 3 percentage points with a 95 percent confidence
level and can be generalized to the entire adult population in the
United States within those statistical parameters. For more information
or a copy of the complete survey and results, contact Tim Young at LCWA:
312/565-4628 or

About BRK Brands, Inc.

BRK Brands, Inc. (Aurora, IL), is a fully owned subsidiary of Newell
Brands. For over 50 years, BRK Brands, Inc. has been the manufacturer of
First Alert
®-branded home-safety products, the
most trusted and recognized safety brand in America. BRK
Brands designs and develops innovative safety solutions including Tundra

Fire Extinguishing Spray, Onelink by First Alert smart home products, a
comprehensive line of smoke alarms, carbon monoxide alarms, fire
extinguishers and escape ladders to protect what matters most.
products are also marketed under the BRK Electronics
® brand,
The Professional Standard for the builder and contractor audiences.
Brands, Inc. products are found in more than 30 countries worldwide.
more information, visit,

About Newell Brands

Newell Brands (NYSE: NWL) is a leading global consumer goods company
with a strong portfolio of well-known brands, including Paper Mate®,
Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Jostens®, Marmot®,
Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid
Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®,
Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For
hundreds of millions of consumers, Newell Brands makes life better every
day, where they live, learn, work and play.

This press release and additional information about Newell Brands are
available on the company’s website,

©2017 BRK Brands, Inc., Aurora, IL 60504. All rights reserved.

First Alert® is a registered trademark of The First Alert
Trust, Aurora, IL 60504.

BRK Electronics® is a registered trademark of BRK Brands,
Inc., Aurora, IL 60504.

NYSE is a registered service mark of NYSE Group, Inc.


L.C. Williams & Associates
Matt Kasik or Rebecca Raudabaugh
312-565-3900 or 800-837-7123