Flaming Leprechaun Spirits Announces North American Partnership Agreement with United Liquors, the Nation’s 7th Largest Distributor

BOSTON–(BUSINESS WIRE)–#flamingleprechaun–3 Hearts of Ireland (Boston, MA) and Malcolm Brown Ltd. (Dundalk,
Ireland), the brand owners of Flaming Leprechaun Spirits, are making
their North American debut by announcing a distribution partnership with
United Liquors, a Massachusetts-based distributor representing the
industry’s leading spirits brands. United Liquors is a division of
Martignetti Companies, the leading wholesaler of wine and distilled
spirits in New England and the 7th largest distributor in the country.


This announcement follows years of careful research, development and
refinement by 3 Hearts of Ireland and Malcolm Brown to deliver
superlative quality Irish products to the United States market. Flaming
Leprechaun will be available in Massachusetts this September, throughout
New England by years’ end, and expanding throughout the United States
over the next two years.

Flaming Leprechaun is an exciting new line of premium distilled spirits
exported directly from Ireland. The brand, which is deeply rooted in
traditional Irish heritage and culture, offers US consumers top-quality
spirits with award-winning taste that captures all the fun of St.
Patrick’s Day in every bottle. Their highly-anticipated premium products
include a blended Irish Whiskey (92 proof), Limestone Filtered Celtic
Gin (88 proof), Limestone Filtered Vodka (80 proof), a Triple Distilled
Rum (80 proof), and of course their extremely popular Fiery Irish
Cinnamon Spirit (70 proof).

The brand is expected to be a huge hit after receiving very impressive
advance reviews in many of the major spirits publications; and a
phenomenal showing at the 2016 San Francisco World Spirits Competition,
where Flaming Leprechaun earned a grand total of five medals (one for
each of their products) including a pair of “Double Gold” medals won in
the Vodka and Gin Categories. Most recently Flaming Leprechaun Special
Reserve Irish Whiskey was recognized with a ranking of 93, by a Tasting
Panel Magazine review which appears in the 2016 September issue.

“We are thrilled and proud to be teaming up with United Liquors. We took
a great deal of time to perfect our products in Ireland and we were
equally careful in selecting the ideal distribution partner to launch
our products in the USA,” said Jack Walsh, the Managing General Partner
of 3 Hearts of Ireland. “United and the Martignetti Companies will
definitely provide us with the market exposure and penetration that will
help us achieve our maximum sales potential. We know and trust that
their long standing reputation for providing the industry’s leading
service and the most impressive distribution channels in New England,
gives us and our customers the greatest opportunity for success.”

Flaming Leprechaun is NEW and UNIQUE – a distinctively Irish brand that
offers a top quality alternative for the millennial palate at a
highly-competitive price. The finest ingredients, Irish Spring Water and
a special limestone filtration process all combine to create something
truly special. Every bottle is produced and packaged to the highest
standards before being imported directly from Ireland. No propylene
glycol whatsoever is used in any Flaming Leprechaun products.

“We are very excited to partner with Flaming Leprechaun’s award winning
line of distilled spirits as they make their North American debut,” said
Jim Seely, Vice President, Sales Operations, United Liquors. “Their
distinctive and high quality Irish Whiskey, Celtic Gin, Triple Distilled
Rum, Vodka and Cinnamon Whiskey will be the perfect additions to the
fall and holiday selections of spirits, especially the innovative and
all-natural, fiery Cinnamon Whiskey which will take the world by storm.”

In addition to spending many years refining production methods and
quality, Flaming Leprechaun has a daily presence on all of the major
social media platforms, and are rapidly building a growing and loyal
following both on-line and in person. Each product is symbolized by the
Emerald Isle’s most endearing mystical creature; the Leprechaun. King
Ultan (Irish Whiskey), Fintan (Fiery Cinnamon), Lorcan (Vodka), Ronan
(Gin) and Brendan (Rum) are the “Leprechauns behind the spirits.” The
story and distinct personality of each leprechaun is told through a
series of original poems on the back label of every bottle. For more
information please visit the official website at http://flamingleprechaun.com,
or contact Bill Ebben at bill@ebbenzallgroup.com
or 781-449-3244.

Contacts

For Flaming Leprechaun
Bill Ebben, 781-449-3244
bill@ebbenzallgroup.com

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