Hoy Fin de Semana Expands Distribution in Orange County
Los Angeles Times Media Groups Spanish-language publication,
Los Angeles, today announced its third significant expansion this
year. Beginning Saturday, September 8th, Hoys weekend,
home-delivered newspaper, Fin de Semana, will grow its overall
distribution in the Los Angeles DMA to 814,000 and increase delivery in
Orange County to more than 100,000 homes. The paper will be offered in
three regional editions: Los Angeles, the Inland Empire and Orange
County.
This year alone weve added a Thursday print edition and launched a
robust new website, Hoylosangeles.com, said Hoy Los Angeles Publisher
and General Manager, Roaldo Moran. Hoy Fin de Semanas growth steps up
our ability to provide advertisers with expansive reach across the
important and influential Spanish-dominant audience that comprises much
of Southern California the number one Hispanic market in the country*.
Hoy Fin de Semana launched in 2005 and provides local community,
entertainment, sports, and family activity news. The Los Angeles, Inland
Empire and Orange County editions will each include regional news as
well as a guide to Southern California entertainment and events, sports
news and match reports, and lifestyle features. Each weekly print
edition will also be available online and as a PDF at Hoylosangeles.com.
*Source: U.S. Census Bureau
A Spanish-language version of this announcement is available at latimes.com/press.
About Hoy
Hoy Los Angeles is the leading Spanish-language newspaper serving
Southern California with weekly Thursday and Friday editions, a
weekend-focused Hoy Fin de Semana Saturday edition and online at Hoylosangeles.com.
Hoy Los Angeles has a gross weekly print distribution of more than
970,000 copies. Hoys editorial mission is to provide Latinos with
engaging news and information that supports community involvement and
connection to Spanish-language cultures. Hoy is part of the
Angeles Times Media Group which reaches approximately 5.2
million or 39% of all adults in the Southern California marketplace. For
more information, please visit http://hoylosangeles.com.
About the Los Angeles Times Media Group
The
Angeles Times Media Group (LATMG) businesses and affiliates include
the
Angeles Times,
Envelope,
Community Newspapers, and
Los Angeles and reach approximately 5.2 million or 39% of all adults
in the Southern California marketplace. LATMG also owns and operates
Community News as well as
Directs west coast division and is part of
Company, one of the countrys leading media companies with
businesses in publishing, the Internet and broadcasting.
The flagship Los Angeles Times is the largest metropolitan daily
newspaper in the country, with a readership of 1.6 million Monday
through Saturday and 2.7 million on Sunday, more than 16 million unique
latimes.com visitors monthly and a combined print and online local
weekly audience of 4.4 million. The Pulitzer Prize-winning Times has
been covering Southern California for more than 130 years. Additional
information is available at http://latimes.com/aboutus.
