Incase Announces Incase x Kaskade Capsule Collection
Incase collaborates with Grammy® nominated, world-renowned artist and
expert traveler, Kaskade, on his debut travel collection
IRVINE, Calif.–(BUSINESS WIRE)–Incase, design-driven bag and accessory brand for today’s creatives,
today announces their partnership with Grammy® nominated and
world-renowned artist, Kaskade, on a travel-focused capsule collection.
The first-ever Incase x Kaskade capsule collection is now available on Incase.com.
The exclusive Incase x Kaskade capsule collection features design
direction from one of the world’s top artists and most well-versed
travelers, Kaskade. Over the course of a 20-plus year career as a
world-renowned DJ, singer, songwriter, producer, and musician, Kaskade (Ryan
Raddon) has flown the equivalent of the earth’s circumference 161
times – all equating to spending a full year of life in the air.
Accumulating over 6 million frequent flier miles, Kaskade’s achievements
in music production are rivaled by the unprecedented travel prowess
subsequent of his global, fast-paced career.
“Of the things I’m uniquely qualified to have an opinion on,
traveling would be first on the list,” said Kaskade. “The most
integral part of being a seasoned traveler is knowing how to pack, what
to pack, and most importantly, what to pack it in.”
Intentional. Functional. Clean. The Incase x Kaskade collection is
deliberately designed and expertly engineered to perform at the highest
levels. Masterfully constructed pieces conceived from their commanding
artist’s namesake deliver supreme organization, protection and utility
intent on facilitating the optimum experience for pro-travelers and
their equipment.
“When I found Incase I loved the way it looked and more importantly,
I loved the way it worked; design and functionality were there, living
happily together,” added Raddon. “When I decided I wanted to
design a line of luggage, Incase was my first phone call.”
Through a curated integration of elemental feature sets, tech-optimized
storage, and premium materials, the Incase x Kaskade capsule encompasses
an essential eleven-piece travel ecosystem including larger travel
solutions ranging from a sleek Carry-On Roller and Backpack to smaller
pieces including a mesh-constructed Headphone Case, each designed with a
sleek interior lining featuring Kaskade’s custom geometric pattern.
“As long admirers of his music and career, we were equally as
impressed to learn Ryan’s valuable insight and the top qualities he
wanted in his travel collection,” said Andy Fathollahi, Chief
Executive. “We knew the partnership was a perfect match when Ryan’s
three most important design features seamlessly aligned with Incase’s
design principles, emphasizing portability, simplicity, and
functionality.”
Fit for any destination and available today, additional pieces in the
Incase x Kaskade capsule collection include a Cable Accessory Bag,
Passport Wallet, SD Card Wallet, Portable Power 2500 mAh, USB Light,
Luggage ID Tag, two protective iPhone 7 cases and two iPhone 7 Plus
cases with the signature Kaskade ‘K.’
The Incase x Kaskade collection is now available on Incase.com
and will be on display at the 2017 International CES in Las Vegas,
Nevada from January 5th-8th. For more information
and to download images of the Incase x Kaskade capsule collection,
please visit media.incase.com.
About Incase
Founded in 1997, Incase is brand driven by design.
We design solutions centered on protection and mobility to meet the
evolving demands of today’s creatives. Our heritage is deeply rooted in
the lifestyles of those who create on the Apple platform, and through
this dedication, we are able to focus on our consumers’ evolving needs
and continually expand our product offering while promoting creativity
and the entrepreneurial spirit.
Informed by the principles of good design, the ecosystem of bags and
accessories we curate transcend both age and demographics to provide the
widest audience with the best possible experiences while in pursuit of
their passions.
Our team employs exacting design protocols to ensure each Incase product
meets the needs of our consumers, new emerging markets, and an
ever-expanding world of Apple product experiences. The brand, our team,
and the products we create thrive at the intersection of technology and
lifestyle while innovation through collaboration lives at the core of
our design process.
Incase. Providing a better experience through good design.
ABOUT KASKADE
Multi GRAMMY® Award-nominated singer, songwriter, producer, and remixer,
Kaskade is a titan in the dance music world, and a groundbreaking
innovator in the music industry as a whole. Bending the curve by which
his contemporaries measure themselves, Kaskade has an unprecedented
string of “firsts.” He was the first DJ to land a Las Vegas residency,
the first ever solo electronic dance artist to sell-out both Navy Pier
in Chicago, and the Staples Center in Los Angeles, and the first dance
artist to perform and sell out at the Los Angeles Convention Center in
its 45-year history with a career-defining solo headline date in front
of 30,000 fans. A three-time Coachella Valley Music and Arts
Festival veteran, Kaskade made history in 2015 where he was the only
electronic musician to headline the festival and drew the two largest
crowds in its storied sixteen-year existence.
Crowned by The New York Times as “the new face of
electronic dance music,” Kaskade has been bridging the gap between old
school music purists and a new generation of music lovers. Relentlessly
touring the world and playing to tens of millions people around the
globe, he has been in the trenches for over a decade, laying the
groundwork for a titanic musical and cultural shift. With nine studio
albums and five GRAMMY® nominations to his name, Kaskade’s global reach
is ever-expanding. He has headlined every major North American festival,
and was recently inducted into Pete tong’s Hall of fame, and sold out
London’s The Steelyard on his most recent UK date. His single “Fakin It”
was first premiered in the UK when Kaskade went back to back with Danny
Howard on his primetime “Dance Anthems” slot on BBC Radio 1.
While Kaskade’s handwriting is all over the history of electronic music,
his influence today is at an all-time high. His latest full length
album, Automatic [Warner Bros. Records/Arkade] claimed the
#2 spot on the Billboard Dance /Electronic Albums Chart. Automatic commanded
a Top 15 placement on the U.S. Digital Chart, as well as amassing over
50 million streams on Spotify in less than a year’s time. His live set
from Ultra Music Festival 2016 has garnered over 2.3 million views in a
matter of months. (Watch
here) Kaskade continues his reign in Las Vegas with a residency for
Wynn at XS and Encore Beach Club, and his social media reach continues
to connect him with his audience in an authentic and powerful way. Rolling
Stone asserts, “Kaskade represents an intensely positive side
of dance music culture,” another cornerstone in the foundation that sets
him apart. Please visit www.kaskademusic.com
for more information.
Contacts
Incase
Kelly McElroy
kmcelroy@incase.com
or
For
Kaskade:
BBGun Press
Brian Bumbery
brian@bbgunpress.com
or
BBGun
Press
Sam Citron
sam@bbgunpress.com
