Increased Number of Working Women to Drive the Preschool or Child Care Market in India Until 2020, Says Technavio

LONDON–(BUSINESS WIRE)–#ChildCare–According to the latest market study released by Technavio,
the preschool
or child care market in India
is expected to grow at a
CAGR of close to 22% during the forecast period.

This research report titled ‘Preschool
or Child Care Market in India 2016-2020
’ provides an in-depth
analysis of the market in terms of revenue and emerging market trends.
This market research report also includes up to date analysis and
forecasts for various market segments and all geographical regions.

Based on Technavio’s findings on the preschool or child care market in
India, only 1% of the population under age 6 is enrolled in preschool
. This leaves a gigantic scope for the market to grow
during the forecast period. With more families migrating to urban cities
owing to better employment opportunities, the demand for reputed private
preschools will register a strong growth.

Jhansi Mary, a lead analyst at Technavio for research on K12
and higher education
, says, “Increased number of working
women has been a major driving factor contributing to the growth of the
preschool or child care market in India. This growth in the female
labor force
has led to the rise in the preschool enrollment rate.
This is because working women with children choose to send their
children to day care centers or preschools while they are at
work. An increase in the number of working mothers led to an increase in
the disposable income in dual-income households, which has led to higher
average household income

According to World Bank, in 2014, women constituted 48.2% of the
total Indian population, of which 27% took part in the labor force.
Young women from rural areas are moving to Tier 1 and Tier 2 cities in
India for better opportunities. It is estimated that more 60% of women
in urban areas are employed in the public and private sectors.

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The report categorizes the preschool or child care market in India into
two segments based on ownership:

  • Organized preschools
  • Unorganized preschools

Preschool or child care market in India by ownership 2015 (% share)


Organized preschools   33%-40%
Unorganized preschools   67%-60%

Source: Technavio


In 2015, the preschool or child care market in India was dominated by
the unorganized sector with a market share ranging between 60% and 67%.
The growth in the unorganized ownership of preschools is due to the lack
of proper regulation for establishment of preschool or child
care services
and no mandatory curricula that are to be followed
by institutions.

Technavio researchers predict the ownership of the organized
to increase slightly in 2020 as the government of India
is planning to regulate the Early Childhood Care and Education
activities to ensure quality education and provide appropriate standards
to all children in the country. This regulation may lead to the downfall
of the market share occupied by the unorganized preschools. Many
nonprofit organizations are also providing child care facilities in
major cities.

With the implementation of Early Childhood Care and Education by the
government, awareness will be generated among parents in rural areas
regarding the preschool education. The quality of the education will
also improve as all institutions will be required to follow mandatory
regulations and curricula to provide preschool education to children
asserts Jhansi.

Vendor Spotlight:


Kidzee is the largest preschool chain in Asia and pioneer in Early
Childhood Care and Education. With an incredible network of more than
1500+ centers in over 550+ cities, it is committed to spearheading child
development across the nation. Having touched the lives of more than
400,000 children in India, Kidzee remains focused on nurturing the
‘unique potential’ in every child.


EuroKids was established in 2001 and is headquartered in Mumbai,
Maharashtra, India. The company offers several preschool and
kindergarten programs, which help in laying down the foundation for
children’s futures and prepares them for regular school. It runs a chain
of preschools and training institutions in India.

Other top vendors highlighted by Technavio’s education
research analysts in this report include:

  • Modern Montessori International
  • Tree House

The other prominent vendors in the market include Shemrock, Mother’s
Pride, Apple Kids, Kangaroo Kids, Globe Tot’ers, Smartkidz, and Little

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About Technavio

is a leading global technology research and advisory company. The
company develops over 2000 pieces of research every year, covering more
than 500 technologies across 80 countries. Technavio has about 300
analysts globally who specialize in customized consulting and business
research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research
techniques to ascertain the size and vendor landscape in a range of
markets. Analysts obtain information using a combination of bottom-up
and top-down approaches, besides using in-house market modeling tools
and proprietary databases. They corroborate this data with the data
obtained from various market participants and stakeholders across the
value chain, including vendors, service providers, distributors,
re-sellers, and end-users.

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Technavio Research
Jesse Maida
Media & Marketing Executive
+1 630 333 9501
UK: +44 208 123 1770