Keller Rohrback Investigates Hello Kitty Database Cyber Attack

SEATTLE–(BUSINESS WIRE)–Attorney Advertising. Keller
Rohrback L.L.P.
is investigating recent reports
that the popular website ‒ the official website for Hello
Kitty and other Sanrio (OTC Pink:SNROF)
toy brands ‒ fell victim to a cyber attack that left over three million
users’ personal information at risk. The majority of users are children.

is an online interactive community Sanrio-themed portal and social
networking site. Set up in 2002, the website is the official online
community for fans of the popular Sanrio brand.

On December 22, 2015, Sanrio Digital notified
its users that “personal information belonging to members of the
consumer website was publicly accessible owing to a
security vulnerability.” The databases included
users’ full names, birthdays, genders, nationalities, email addresses,
and password retrieval questions. This information is routinely used
to commit identity theft.
Children, who are unlikely to invest much
effort into hack-resistant passwords, are particularly vulnerable to
this kind of attack.

“Consumers should be able to trust that their children’s information is
safe and secure, particularly when they are using a website marketed
toward children,” said attorney Cari
, a member of Keller Rohrback’s nationally-recognized
complex litigation group.

If you are concerned that your or your child’s personal information was
breached and would like to know more about your rights, please contact
attorneys Cari
, Gretchen
, or Amy
at (800) 776-6044 or via email at

Keller Rohrback is a leader in representing consumer and
employee victims of data breaches. Keller Rohrback has a long
track-record of success with data breach litigation, including the Ninth
Circuit case Krottner
v. Starbucks
, where the court held that the theft of a laptop
containing employees’ personally identifiable information sufficed to
confer Article III standing on plaintiffs.

The firm also represents plaintiff employees in the Sony
Pictures Data Breach
 case, currently pending in the Central District
of California. In addition, Keller Rohrback also represents plaintiffs
in the Target consumer
litigation, as well as data breach cases pending against Anthem
BlueCross BlueShield
, and Experian Information
Solutions, Inc

Keller Rohrback, with offices in Seattle, Phoenix, New York, Ronan,
Oakland, and Santa Barbara, serves as lead and co-lead counsel in class
actions throughout the country. Our Complex Litigation Group is proud to
offer its expertise to clients nationwide, and our trial lawyers have
obtained judgments and settlements on behalf of clients in excess of
seven billion dollars.

Attorney Advertising. Prior results do not guarantee a similar outcome.


Keller Rohrback L.L.P.
, Gretchen
, or Amy
, Attorneys