Kohl’s Announces New Partnership with Under Armour to Propel its Active Business

Partnership offers high-quality performance gear to customers of all
fitness levels

MENOMONEE FALLS, Wis.–(BUSINESS WIRE)–Kohl’s (NYSE:
KSS) today announced a new partnership with Under
Armour
(NYSE: UA), the originator of performance footwear, apparel
and equipment, furthering Kohl’s commitment to becoming the
active and wellness destination for families.

“I am absolutely thrilled to announce our new partnership with Under
Armour. This is a memorable and significant moment for Kohl’s as we
bring this incredible brand to our customers nationwide,” said Michelle
Gass, Kohl’s chief merchandising and customer officer. “We greatly
admire what Under Armour has accomplished in creating a powerful and
successful brand that has really changed the Active industry. This brand
launch builds on other notable investments we’ve already made in our
Active business. We believe Kohl’s is uniquely positioned to celebrate
the athletes and wellness enthusiasts in every family.”

Since 2014, Kohl’s has made a sizable investment in the active and
wellness category enhancing and expanding key national and private
brands, acquiring new, notable brands and partners, and providing
customers with an expanded assortment of products for the entire family.

Under Armour will be available at Kohl’s stores nationwide and Kohls.com
in early 2017 in women’s, men’s, kids, accessories, footwear and home.

Cautionary Statement Regarding Forward Looking Information

This press release contains “forward-looking statements” within the
meaning of the Private Securities Litigation Reform Act of 1995. Kohl’s
intends forward-looking terminology such as “believes,” “expects,”
“may,” “will,” “should,” “anticipates,” “plans,” or similar expressions
to identify forward-looking statements. Such statements are subject to
certain risks and uncertainties, which could cause Kohl’s actual results
to differ materially from those anticipated by the forward-looking
statements. These risks and uncertainties include, but are not limited
to those described in Item 1A in Kohl’s Annual Report on Form 10-K,
which is expressly incorporated herein by reference, and other factors
as may periodically be described in Kohl’s filings with the SEC.

About Kohl’s

Kohl’s (NYSE: KSS) is a leading specialty department store with more
than 1,100 stores in 49 states. With a commitment to inspiring and
empowering families to lead fulfilled lives, the company offers amazing
national and exclusive brands, incredible savings and inspiring shopping
experiences in-store, online at Kohls.com and
via mobile devices. Committed to its communities, Kohl’s has
raised nearly $300 million for children’s initiatives nationwide through
its Kohl’s Cares® cause merchandise program, which operates under Kohl’s
Cares, LLC, a wholly-owned subsidiary of Kohl’s Department Stores, Inc.
For additional information about Kohl’s philanthropic and environmental
initiatives, visit http://www.Kohls.com/Cares.
For a list of store locations and information, or for the added
convenience of shopping online, visit www.Kohls.com.

Connect with Kohl’s:
Facebook (http://www.facebook.com/Kohls)
Twitter
(http://twitter.com/Kohls)
Google+ (http://plus.google.com/+Kohls)
Pinterest
(http://pinterest.com/Kohls)
Instagram
(http://instagram.com/Kohls)
YouTube
(http://www.youtube.com/kohls)

About Under Armour, Inc.

Under Armour (NYSE: UA), the originator of performance footwear, apparel
and equipment, revolutionized how athletes across the world dress.
Designed to make all athletes better, the brand’s innovative products
are sold worldwide to athletes at all levels. The Under Armour Connected
Fitness™ platform powers the world’s largest digital health and fitness
community through a suite of applications: UA Record, MapMyFitness,
Endomondo and MyFitnessPal. The Under Armour global headquarters is
in Baltimore, Maryland. For further information, please visit the
Company’s website at www.uabiz.com.

Contacts

Kohl’s
Jen Johnson, Jen.Johnson@Kohls.com,
262-703-5241
Ale DesJean, Ale.DesJean@Kohls.com,
262-703-2985

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