Krispy Kreme Doughnuts’ Classic Sweet Treats Coming to Panama

Guía de Regalos

16 Krispy Kreme Doughnuts shops to open over the next five years

WINSTON-SALEM, N.C.–(BUSINESS WIRE)–Krispy Kreme Doughnuts, Inc. (NYSE:KKD) today announced it has signed a
development agreement with Barcenas Group International Inc., to bring
16 Krispy Kreme Doughnuts shops to Panama over the next five
years.

“This agreement marks our company’s second partner in Central America
and the continued growth of the Krispy Kreme Doughnuts brand in
Latin America,” said Dan Beem, Krispy Kreme Doughnuts’ Senior Vice
President and President – International. “Our partners in Panama,
Barcenas Group International Inc., understand the demands of the
Panamanian customer and have what it takes to create the experience
enjoyed in our shops around the world. We are excited to be working with
them in this new market.”

Rafael Barcenas, President of Barcenas Group International Inc., said
the people of Panama will love Krispy Kreme Doughnuts sweet
treats and premium coffee.

“I am excited to help bring the classic and beloved Krispy Kreme
Doughnuts
brand to Panama,” said Barcenas. “The Panamanian people
will have a new favorite once they try the Krispy Kreme Doughnuts
products loved all over the world.”

About Krispy Kreme Doughnuts, Inc.

Krispy Kreme Doughnuts, Inc., is a global retailer of premium-quality
sweet treats, including its signature Original Glazed® doughnut.
Headquartered in Winston-Salem, N.C., the Company has offered the
highest-quality doughnuts and great-tasting coffee since it was founded
in 1937. Krispy Kreme Doughnuts is proud of its Fundraising
program, which for decades has helped non-profit organizations raise
millions of dollars in needed funds. The Company has more than 1,000
retail shops in 25 countries. Connect with Krispy Kreme Doughnuts
at www.KrispyKreme.com,
or on one its many social media channels, including www.Facebook.com/KrispyKreme,
and www.Twitter.com/KrispyKreme.

Forward-Looking Statements

Information contained in this press release, other than historical
information, should be considered forward-looking statements within the
meaning of the Private Securities Litigation Reform Act of 1995.
Forward-looking statements are based on management’s beliefs,
assumptions and expectations of our future economic performance,
considering the information currently available to management. These
statements are not statements of historical fact.

Forward-looking statements involve risks and uncertainties that may
cause our actual results, performance or financial condition to differ
materially from the expectations of future results, performance or
financial condition we express or imply in any forward-looking
statements. The words “believe,” “may,” “forecast,” “could,” “will,”
“should,” “would,” “anticipate,” “estimate,” “expect,” “intend,”
“objective,” “seek,” “strive” or similar words, or the negative of these
words, identify forward-looking statements. Factors that could
contribute to these differences include, but are not limited to: the
quality of Company and franchise store operations; our ability, and our
dependence on the ability of our franchisees, to execute on our and
their business plans; our relationships with our franchisees; our
ability to implement our international growth strategy; our ability to
implement our domestic small shop operating model; political, economic,
currency and other risks associated with our international operations;
the price and availability of raw materials needed to produce doughnut
mixes and other ingredients, and the price of motor fuel; our
relationships with wholesale customers; our ability to protect our
trademarks and trade secrets; changes in customer preferences and
perceptions; risks associated with competition; risks related to the
food service industry, including food safety and protection of personal
information; compliance with government regulations relating to food
products and franchising; increased costs or other effects of new
government regulations relating to healthcare benefits; and risks
associated with implementation of new technology platforms.

These and other risks and uncertainties, which are described in more
detail in the Company’s most recent Annual Report on Form 10-K and other
reports and statements filed with the United States Securities and
Exchange Commission, are difficult to predict, involve uncertainties
that may materially affect actual results and may be beyond the
Company’s control, and could cause actual results, performance or
achievements to be materially different from those expressed or implied
by any of these forward-looking statements. New factors emerge from time
to time, and it is not possible for management to predict all such
factors or to assess the impact of each such factor on the Company. Any
forward-looking statement speaks only as of the date on which such
statement is made, and the Company does not undertake any obligation to
update any forward-looking statement to reflect events or circumstances
after the date on which such statement is made.

Contacts

Corporate Communications Coordinator
Sarah Roof, 336-726-8878
sroof@krispykreme.com