La Brea Bakery to Provide One Million Meals This Holiday Season Through #AlwaysEnough Campaign

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Portion of all proceeds to support No Kid Hungry to end childhood
hunger

LOS ANGELES–(BUSINESS WIRE)–La
Brea Bakery
, the nation’s top Artisan bread brand, has pledged to
provide one million meals this holiday season through its #AlwaysEnough
campaign. During the months of October through December, a portion of
all La Brea Bakery sales will be donated to Share Our Strength’s No Kid
Hungry initiative, which works to end childhood hunger and make sure
kids get the healthy food they need.

“We are passionate about creating good food, and believe that no child
should worry about whether they will have food on the table, or access
to the healthy foods they need,” said Kristina Dermody, Brand President
of ARYZTA, the parent company of La Brea Bakery. “As a leading food
brand and long-standing community partner for over 25 years, it is our
responsibility to make sure children have access to healthy meals. We
are proud to support No Kid Hungry this holiday season by committing to
donate one million meals to the one in five children in this country who
don’t have enough to eat.”

More than 16 million American kids live in households struggling to put
food on the table. In addition to impacting a child’s overall health,
childhood hunger can also negatively impact academic performance and
achievement, preventing many American kids from reaching their full
potential. Through the #AlwaysEnough campaign, La Brea Bakery is helping
No Kid Hungry end child hunger in America by ensuring that all children
get the healthy food they need, every day.

“The La Brea Bakery #AlwaysEnough campaign will make a real impact on
childhood hunger through their commitment to feed one million kids this
holiday season,” said Founder and CEO of Share Our Strength Billy Shore.
“We are thankful for La Brea Bakery’s support in helping us eradicate
child hunger across the country and ensuring that children have access
to the healthy and nutritious foods they need.”

Consumers will be able to support this cause through the purchase of La
Brea Bakery breads and foods at grocery stores across the country. La
Brea Bakery is officially kicking off the campaign at the Food Network &
Cooking Channel New York City Wine & Food Festival (NYCWFF) presented by
FOOD & WINE, taking place October 15 – 18. 2015. NYCWFF is a charity
event, with 100 percent of the net proceeds benefitting Food Bank For
New York City and the No Kid Hungry campaign.

For more information, visit www.labreabakery.com/alwaysenough
For
more information on how donations are used go to www.nokidhungry.org/onedollar

ABOUT LA BREA BAKERY
La Brea Bakery is regularly ranked as
the nation’s premier artisan bread brand. Founded in 1989, La Brea
Bakery is recognized for its commitment to offering only high quality
and authentic culinary experiences to consumers and food service
professionals. La Brea Bakery revolutionized the modern artisan bread
movement creating hearth-baked, handcrafted breads. The bakery operates
a flagship storefront in Los Angeles and a casual dining restaurant in
Anaheim. La Brea Bakery currently owns and operates five
state-of-the-art artisan bakeries in the United States, producing
thousands of pounds of bread daily. La Brea Bakery is owned by ARYZTA, a
leading manufacturer and distributor of bread, buns, cookies, pizza and
other premium baked goods.

ABOUT NO KID HUNGRY
No child should go hungry in America,
but 1 in 5 kids will face hunger this year. Using proven, practical
solutions, No Kid Hungry is ending childhood hunger today by ensuring
that kids start the day with a nutritious breakfast and families learn
the skills they need to shop and cook on a budget. When we all work
together, we can make sure kids get the healthy food they need. No Kid
Hungry is a campaign of national anti-hunger organization Share Our
Strength. Join us at NoKidHungry.org.

Contacts

Matter Communications
Susie Haley, 978-518-4522
LaBreaBakery@matternow.com