Legendary and Master Toy Licensee JAKKS Pacific Introduce New Toys Inspired by New Warcraft Movie
Full Line Available Now at Toys “R” Us and in June at Mass
Retailers
SANTA MONICA, Calif.–(BUSINESS WIRE)–JAKKS Pacific, Inc., (Nasdaq: JAKK) has released its full assortment of
collectible figures and role-play items inspired by the Legendary and
Universal Pictures new film, Warcraft. The full line of toys,
available exclusively at Toys “R” Us, features a variety of characters
in different scales, representing both the Alliance and the Horde. The
full assortment of items will be available at all mass retailers in June
2016, coinciding with the release of the movie.
The JAKKS Warcraft line unleashes a spectacular saga of power and
sacrifice in which war has many faces, and everyone fights for
something. In addition to the astounding deco of the JAKKS BIG-FIGS™
line, these Warcraft figures also come in a variety of sizes
ranging from 2.5-inch figures, to 20-inch figures. Great for both kids
and collectors, JAKKS has tooled each scaled figure to truly bring these
characters to life, while also creating detailed play pieces for the
perfect recreation of epic battles from the Warcraft movie.
“We are extremely excited to be the master toy licensee for the Warcraft
movie. Our team worked closely with the filmmakers to create highly
detailed figures and role play items true to the movie,” said John
Blaney, EVP Marketing, JAKKS Pacific. “Building and enhancing our
extensive relationship with Legendary, we are thrilled for the launch
and are looking forward to the release of the film this June.”
About Warcraft
Legendary’s
Warcraft is a 3D epic adventure of world-colliding conflict based
upon Blizzard Entertainment’s globally-renowned universe. Directed by
Duncan Jones (Moon, Source Code), and written by Charles
Leavitt with a rewrite by Duncan Jones. The film, a Legendary Pictures,
Blizzard Entertainment and Atlas Entertainment production, is produced
by Charles Roven, Thomas Tull, Jon Jashni and Alex Gartner. Stuart
Fenegan, Jillian Share, Brent O’Connor, and Blizzard Entertainment’s
Michael Morhaime and Paul Sams serve as executive producers. Rob Pardo
and Blizzard Entertainment’s Chris Metzen and Nick Carpenter co-produce
with Atlas’s Rebecca Steel Roven. The film will be released by Universal
Pictures June 10, 2016.
About Legendary
Legendary
Entertainment is a leading media company with film (Legendary Pictures),
television and digital (Legendary Television and Digital Media) and
comics (Legendary Comics) divisions dedicated to owning, producing and
delivering content to mainstream audiences with a targeted focus on the
powerful fandom demographic. Through complete or joint ownership,
Legendary has built a library of marquee media properties and has
established itself as a trusted brand which consistently delivers
high-quality, commercial entertainment including some of the world’s
most popular intellectual property. In aggregate, Legendary
Pictures-associated productions have realized grosses of more than $12
billion worldwide at the box office. To learn more visit: www.legendary.com.
About Blizzard Entertainment
Best
known for blockbuster hits including World of Warcraft® and
the Warcraft®, StarCraft®, and Diablo® franchises,
Blizzard Entertainment, Inc. (www.blizzard.com),
a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer
and publisher of entertainment software renowned for creating some of
the industry’s most critically acclaimed games. Blizzard Entertainment’s
track record includes nineteen #1 games and multiple Game of the Year
awards. The company’s online-gaming service, Battle.net®, is one of the
largest in the world, with millions of active players.
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK)
is a leading designer, manufacturer and marketer of toys and consumer
products sold throughout the world, with its headquarters in Santa
Monica, California. JAKKS Pacific’s popular proprietary brands include
BIG-FIGS™, XPV®, Real Construction®, Max Tow™ and Friends, Disguise®,
Moose Mountain®, Funnoodle®, Maui®, Kids Only!®, as well as a wide range
of entertainment-inspired products featuring premier licensed
properties. DreamPlay Toys, LLC is a joint venture between JAKKS and
NantWorks LLC to develop, market and sell toys and related consumer
products incorporating NantWorks’ proprietary iD™ recognition
technology. Through JAKKS Cares, the company’s commitment to
philanthropy, JAKKS is helping to make a positive impact on the lives of
children. Visit us at www.jakks.com and
follow us on Instagram (@jakkstoys),
Twitter (@jakkstoys)
and Facebook (JAKKS
Pacific).
©2016 JAKKS Pacific, Inc. All rights reserved.
Contacts
JAKKS Pacific, Inc.
Rachel Griffin, 424-268-9553
rgriffin@jakks.net
