LifeLock Promotes CEO of ID Analytics and Adds Depth of Leadership in Partner Channel

TEMPE, Ariz.–(BUSINESS WIRE)–LifeLock, Inc. (NYSE: LOCK), a leading provider of proactive identity
theft protection services, announced today several executive
appointments to add depth, focus the company’s market opportunities and
help drive the firm’s overall growth strategy.

  • Scott Carter, CEO of the LifeLock’s ID Analytics subsidiary, will take
    on the additional role of Executive Vice President of Enterprise for
    LifeLock. In this role, he will be responsible for the full range of
    services the company provides to enterprises to reduce fraud and to
    enable enterprise growth. Carter will report to Hilary Schneider,
    LifeLock’s President and Chief Executive Officer.
  • Finn Faldi joins as Senior Vice President and Partner Revenue Officer.
    Faldi brings proven leadership in partnerships and operations from
    Yahoo, Oracle and AppThis. He will focus on growth in the Co-Marketing
    business, with an emphasis on the largest opportunities.
  • Terry Reams joins as General Manager of LifeLock’s Employee Benefits
    team. Reams brings significant experience in the benefits industry,
    having served as Executive Vice President of Employee Benefits at HUB
    International, a top ten voluntary benefits broker, and as Senior Vice
    President and Employee Benefits Executive at Bank of America.

Both Faldi and Reams will report to Mike Dean, Chief Strategy Officer at
LifeLock. Dean will continue to lead the company’s Co-Marketing, Partner
and Employee Benefits channels, as more businesses and institutions seek
to offer identity theft protection to their employees and members.
According to Willis Towers Watson, by 2018 nearly 70% of employers will
offer identity threat protection services.

“These appointments position the company for continued growth. I’m
confident that this team will help us drive profitable momentum by
continuing ID Analytics’ leadership in identity authentication and by
providing LifeLock members with more sophisticated alerting on new
account openings,” said Hilary Schneider, LifeLock President and CEO.

Schneider continued, “ID Analytics is a leader in consumer risk
management for enterprises, serving four of the top five cell carriers,
credit card issuers and retail card issuers, as well as a wide range of
consumer lenders. ID Analytics gives LifeLock members unique visibility
and is key to our high retention rate. Scott’s expanded role recognizes
the strategic differentiation that ID Analytics delivers with its
alerting to LifeLock members.

“At the same time, Mike is developing a robust pipeline of co-marketing
partners and expanding LifeLock’s leadership in the fast-growing
employee benefits channel, particularly as we focus on attracting larger
accounts. We are confident that these efforts will be accelerated with
the addition of Finn and Terry, who bring great experience and talent to
their new roles,” she said.

Carter joined ID Analytics in September 2014 and became CEO of ID
Analytics in August 2015. He brings more than 20 years of executive
leadership experience in big data, software-as-a-service and decision
technologies for the financial services industry and adjacent markets,
including serving as Senior Vice President at Experian, where he was
responsible for analytics and fraud solutions globally and led its North
American go-to-market strategy.

Dean was appointed Chief Strategy Officer in January 2016. For more than
11 years he served in numerous senior positions at Experian, including
group president of its Consumer Direct division. Earlier in his career,
Dean was Vice President of Business Development at
Dean is currently an advisor to SoFi, a leading online lender.

About ID Analytics, LLC

ID Analytics is a leader in consumer risk management with patented
analytics, proven expertise, and real-time insight into consumer
behavior. By combining proprietary data from the ID
—one of the nation’s largest networks of
cross-industry consumer behavioral data—with advanced science, ID
Analytics provides in-depth visibility into identity risk and
creditworthiness. Every day, many of the largest U.S. companies and
critical government agencies rely on ID Analytics to make risk-based
decisions that enhance revenue, reduce fraud, drive cost savings, and
protect consumers. ID Analytics is a wholly-owned subsidiary of LifeLock,
 Please visit us at

About LifeLock

LifeLock, Inc. (NYSE:LOCK) is a leading provider of proactive identity
theft protection services for consumers and fraud and risk management
solutions for enterprises. LifeLock’s threat detection, proactive
identity alerts, and comprehensive remediation services help provide
peace of mind for consumers amid the growing threat of identity theft.
Leveraging unique data, science and patented technology from ID
Analytics, Inc., a wholly-owned subsidiary, LifeLock offers identity
theft protection that goes beyond credit monitoring. As part of its
commitment to help fight identity theft, LifeLock works to train law
enforcement and partners with a variety of nonprofit organizations to
help consumers establish positive habits to combat this threat.

ID Analytics, and ID Network are registered trademarks of ID
Analytics, LLC. All other trademarks and registered trademarks are the
property of their respective holders.


LifeLock, Inc.
Sydney Brown, 415-767-7788