Macy’s Flower Show® Presents America the Beautiful

Macy’s downtown flagships showcase a Floral Spectacular inspired
by the nation’s distinct regions in New York City, Philadelphia,
Chicago, Minneapolis and San Francisco

SUNDAY, MARCH 20 – SUNDAY, APRIL 3, 2016

NEW YORK–(BUSINESS WIRE)–A wonder of nature takes root at Macy’s (NYSE:M) this spring as
America’s vast and varied landscapes bloom in unison at the 2016 Macy’s
Flower Show. Sprouting to life at five Macy’s downtown store locations
nationwide, including Herald Square in New York City, Center City in
Philadelphia, State Street in Chicago, Downtown Minneapolis and Union
Square in San Francisco, Macy’s Flower Show celebrates our nation’s
natural beauty from sea to shining sea. America the Beautiful,
the theme of this year’s magnificent floral showcase, will transport
spectators from the bright hues of the Southeast’s tropical blooms to
the Northeast’s coastal grasses, and from the Midwest’s fruited plains
to the cactus-lined deserts of the Southwest, among other landscapes;
starting Sunday, March 20 through Sunday, April 3.


“Our annual celebration of spring this year will take us on a journey
through our own backyards, one that is rich with magnificent landscapes
that evolve from desert to tropics and everything in between,” said Mike
Gansmoe, executive producer of Macy’s Flower Show. “America the
Beautiful, this year’s theme, will give spectators the incredibly unique
opportunity to experience highlights of the varied natural landscapes
found in our nation, all at one location, blooming in unison.”

For more than 65 years, Macy’s Flower Show has delighted generations of
floral aficionados with extravagant presentations of gardens that
showcase millions of live flowers, plants and trees. Taking root
throughout the stores on countertops, specially-designed architecture
and even full-scale auditorium presentations, Macy’s Flower Show is
uniquely staged at each of the five locations nationwide. This year,
spectators will be welcomed by a unique floral interpretation of Lady
Liberty’s iconic torch, which will serve as the centerpiece of the
exhibitions.

In addition to marking the official celebration for the start of the
spring season, Macy’s Flower Show also features participation from some
of the nation’s top floral and event designers. A rotating list of stars
will create the fan favorite “Bouquet of the Day”, an extravagant
centerpiece uniquely fashioned by each designer to interpret the show’s America
the Beautiful
theme in their own aesthetic. These designs will be
displayed for brief periods at the floral showcases in New York City,
Chicago, and San Francisco.

New this year, the Macy’s Flower Show welcomes spectators to take a
personal tour through the show with a unique audio experience available
to stream on any device by visiting www.macys.com/flowershowaudio.
Floral aficionados and amateurs alike will have the opportunity to learn
about the plant life that thrives in each region, while experiencing the
lush exhibitions.

Macy’s floral spring tradition is made possible nationally thanks to
partners including Girl Scouts of the United States of America, Homewood
Suites by Hilton®, Krazy Glue®, Royal Caribbean
International®, and Sinclair Oil.

Free to the public, Macy’s Flower Show will be open during regular store
hours.

Macy’s Flower Show in Minneapolis is produced in partnership with
Bachman’s. For additional information about these events, contact the
hotline at (212) 494-4495 or visit www.macys.com/flowershow.

Contacts

Macy’s
Orlando Veras, 646-429-7450
Orlando.Veras@macys.com
or
Christine
Olver, 646-429-5713
Christine.Olver@macys.com