COLUMBIA, Md.–(BUSINESS WIRE)–Merkle (www.merkleinc.com),
a leading technology-enabled, data-driven performance marketing agency,
announced that Rachel Schnorr, vice president, paid search, has been
named to Cynopsis Media’s annual list of Top Women in Digital.
She joins an elite group of women in the digital marketing industry who
represent the best across digital content, marketing, advertising,
online and social media over the past year.
The second annual list honors those women who are making it happen,
whether in the trenches or at the leading edge of the digital world.
Schnorr was recognized in the Industry Leader category for Women
in Digital. As the vice president of paid search, Schnorr is a natural
leader with a strong vision and passion for the team of 115 employees
that she leads. She perpetuates an atmosphere of learning and
self-development that allows her colleagues to deliver their best work
for Merkle’s clients. Her hard-work and determination drove the growth
in revenue, utilization, and the overall size of the search engine
marketing (SEM) department at Merkle in the past year. She is shaping
digital with her exploratory efforts and enabling tomorrow’s leaders to
do the same by institutionalizing curiosity and discerning work.
“Rachel is a fantastic digital marketing leader who can wear many hats
at an enterprise level,” said Matthew Mierzejewski, vice president,
client service and delivery at Merkle. “Whether Rachel is finalizing a
Merkle budget review, presenting a strategic roadmap to an executive
client, or leading a department-wide meeting, she is on top of her game.
Rachel’s positive attitude and ability to lead her team have been a key
part of Merkle’s success.”
“Rachel is incredibly deserving of this award. She has an extraordinary
ability to understand and develop individual strengths in her team
members, which in turn creates value for our clients,” said Libby
Barden, chief people officer, Merkle. “Our people love working for her,
with her, and around her. Not only is she a born leader, but she is also
an avid learner and innovator. She pushes our industry to be better and
smarter. We are very proud of her.”
Merkle is a global data-driven, technology-enabled performance marketing
agency and the largest independent agency in the US for CRM, digital,
and search. For more than 25 years, Fortune 1000 companies and leading
nonprofit organizations have partnered with Merkle to maximize the value
of their customer portfolios. The agency’s heritage in data, technology,
and analytics forms the foundation for its unmatched skills in
understanding consumer insights. When combined with its strength in
performance media, Merkle creates customer experiences that drive
improved marketing performance and shareholder value. With more than
3,000 employees, the privately held corporation is headquartered in
Columbia, Maryland with 14 additional offices in the US and offices in
London, Shanghai, and Nanjing. For more information, contact Merkle at
1-877-9-Merkle or visit www.merkleinc.com.