Mexico Water Enhancer Market Growth, Trends and Forecast (2015-2020) – Research and Markets

DUBLIN–(BUSINESS WIRE)–Research and Markets has announced the addition of the “Mexico
Water Enhancer Market Growth, Trends and Forecast (2015-2020)”
report to their offering.

The Mexican market is a rapidly emerging and high-growth-potential
market with rapidly rising volume sales. The market for water enhancers
in Mexico is projected to grow at a CAGR of 12.6% between the years
2015-2020.

The major growth driver and opportunity for water enhancers here is the
large-scale demand and consumption of bottled water and carbonated soft
drinks. According to one source, in 2013 the bottled water consumption
in Mexico averaged about 186.7 liters/person, a number significantly
higher than the global average. Other than the visible problems of
pollution and mistrust in tap water, the warm climate, and extensive
publicity carried out by bottled water companies are also cited as the
reasons for driving this huge demand, thereby emphasizing the role of
effective marketing strategy. The other opportunity is the high
consumption of sodas or carbonated soft drinks; enhancer products are
expected to be the main contender for this segment. The rising
anti-obesity campaigns, largely supported by the Mexican government, are
also turning the tide towards healthier and safer choices; water
enhancers could supplement both these factors without compromising on
taste or flavor.

Key Topics Covered:

1. INTRODUCTION

1.1 Research Methodology

1.2 Definition of the Market

1.3 Report Description

2. KEY FINDINGS OF THE STUDY

3. MARKET OVERVIEW

3.1 Introduction

4. MARKET DYNAMICS

4.1 Drivers

4.2 Constraints

4.3 Opportunities

4.4 Porter’s Five Forces Analysis

5. MARKET SEGMENTATION

5.1 By Product Type

5.2 By Active Ingredient Type

5.3 By Source Type

6. Competitive Landscape

6.1 Mergers & Acquisitions

6.2 Joint Ventures

6.3 New Product Launches

6.4 Most active companies in the past five years

6.5 Market Share Analysis

Companies Mentioned:

Arizona Beverages USA

Cott Beverages

Dyla LLC

GNC

GVC Great Value Company

H.J. Heinz Company

Heartland LLC

ICEE Co.

Kraft foods Inc.

Nestle

Orange Crush Company

PepsiCo

Pioma Industries

Splash Corporation

Sunkist growers Inc.

The Coca-Cola Company

The Gatorade Company Inc.

Wisdom Natural Brands

For more information visit http://www.researchandmarkets.com/research/qqqphh/mexico_water.

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For
EST Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call
1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S.
Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Soft
Drinks