Multi Packaging Solutions Launches Redesigned, Interactive BloomIQ.com

Guía de Regalos

NEW YORK–(BUSINESS WIRE)–Multi Packaging Solutions (“MPS”)(NYSE:MPSX), a global market leader in
healthcare, spirits, confectionery, and horticultural packaging, has
announced the launch of their newly redesigned horticultural consumer
website, BloomIQ.com.


BloomIQ is a free digital platform that provides both novice and
experienced gardeners with expert advice, inspiration, and education on
garden design, plants, and gardening.

MPS Senior Vice President of Horticulture, Kristi Huffman, explains:
“BloomIQ was originally created in 2010 to provide the everyday gardener
with the information and inspiration needed for a rewarding gardening
experience.”

But gardeners are not the only ones reaping the benefits from this site.
“Many of our customers choose to include BloomIQ.com on their tags,
labels, and packaging
that we produce for them. This free add-on
bridges the communication gap between gardeners and the retailers,
growers, and breeders.”

“After launching the original BloomIQ.com, we quickly realized that
BloomIQ had become more than the sum of its parts; it’s truly a
community,” comments Rick Vulgamott, MPS National Director of Sales for
Horticulture.

With the relaunch, MPS will introduce a monthly report for the BloomIQ
community and MPS customers alike. Vulgamott notes, “We’re establishing
a dialogue; it’s exciting to be able to provide feedback to the BloomIQ
community and insight to our customers on the interests and buying
patterns of gardeners.”

The updates to the website include a bright new layout, as well as
interactive features such as a “Question of the Week.” With the
redesign, MPS is creating a unique space in the digital verse for
gardeners to form an active part of the community. MPS has also extended
their efforts with BloomIQ
Facebook
and Twitter
pages that seek to drive a vibrant, real-time conversation around plants
and flowers.

Huffman explains that the goal of the redesign was, “to inspire
gardeners with a fresh take on BloomIQ, while also giving our customers
better information through our upcoming BloomIQ community report. I
believe we’ve accomplished just that.”

About Multi Packaging Solutions

Multi Packaging Solutions (“MPS”) is a leading global provider of
value-added packaging solutions to a diverse customer base across the
healthcare and branded consumer markets. MPS provides customers with an
extensive array of print-based specialty packaging, including premium
folding cartons, labels, inserts/leaflets, and specialty packaging
across a variety of substrates and finishes. The company has 60
manufacturing locations in North America, Asia and Europe and employs
approximately 8,800 people. MPS is listed on the New York Stock
Exchange. For more information, please visit www.multipkg.com.

Contacts

Media Contact (Europe-Asia)
Bob Houghton
Marketing
Communications Director – Europe & Asia
T: +44 (0)1635 290521
E:
bob.houghton@multipkg.com
or
Media
Contact (North America)
Cal Branagan
Marketing Communications
Manager – NA
T: +1 646 834 1527
E: cal.branagan@multipkg.com