New Report from Ms. Shows Women Will Decide 2016 Election

Research comes on the eve of historic nomination speech by Hillary

WASHINGTON–(BUSINESS WIRE)–#election2016–The 2016 presidential election will be decided by women and those who
support them, according to a new report published this week by Ms.

The report builds on decades of study on the gender gap, or the ways in
which men and women vote differently on political issues and for
political candidates. The gender gap has played a pivotal role in recent
U.S. elections including the 2012 reelection of President Barack Obama.
Women have been consistently more likely to vote and more likely to vote
for Democratic candidates.

The new Ms. report predicts that the 2016 election will likely
have the largest gender gap in history. As a result, it concludes that
women have more power than ever before to elect the next president and
shape the national agenda.

“The numbers of registered women voters continue to outpace those of
men,” said Eleanor Smeal, president of the Feminist Majority and the
first to identify the gender gap over 30 years ago. “This report
demonstrates that when women go to the polls, they bring their unique
experiences and perspectives with them.”

The Ms. report compiled data on topics from economic equality to
LGBT rights and national security to show the ways in which women’s
viewpoints differ from those of men on priority issues in the 2016

In addition to the gender gap, the Ms. report also pinpoints a
“feminist factor,” the correlation between voters’ views on feminism and
their choices of candidates. The research shows that feminists are more
likely to vote for Democratic candidates. With a growing number of both
women and men in the U.S. identifying as feminists, the report predicts
that the feminist factor will be an additional, critical influence on
election outcomes in 2016 and beyond.

“Candidates need to know that by committing to action on women’s
concerns, they don’t risk losing the male vote,” said report author and Ms.
executive editor Katherine Spillar. “This research shows that women and
feminists will continue to lead in the political arena.”

The full report is available online:


Feminist Majority
Beth Rader, 908-656-1753