New Survey Findings Reveal Moms Unequivocally Want 24/7 Access to Physicians

Actress Melissa Joan Hart Hosts LiveHealth®
Online Summit: Women Connect to Health Highlighting Survey Insights and
Trends on Women and Healthcare Technology

NEW YORK–(BUSINESS WIRE)–LiveHealth® Online, a mobile app and website that provides
consumers with a convenient way to have live video visits with doctors
for non-emergency health conditions, and EmpowHER®, an online
health community for women, unveiled the results of their new “Moms and
Health Technology Survey” at the LiveHealth® Online
Summit: Women Connect to Health
in New York City. According to the
women surveyed, they are constantly looking for better and easier ways
to manage their family’s health, with all agreeing (100%) that having
round the clock access to a doctor would be helpful. Further,
seventy-one percent (71%) of moms surveyed reported losing more than two
hours from the work/school day due to taking their child for a doctor
visit, underscoring the critical need and importance of immediate access
to healthcare.


The Summit, hosted by actress and mom of three Melissa Joan Hart,
focused on the needs and desires of women to identify and utilize new
and emerging healthcare technologies to help manage their family’s
health. The event also featured speakers from both the health and
technology fields, including John Jesser, President, LiveHealth®
Online, Michelle King Robson, Founder, EmpowHER, Sarah Haflett,
Director, PricewaterhouseCoopers Health Research Institute, and Dr. Mia
Finkelston, Medical Director, Online Care Group.

“As a busy working mom of three young children it can be challenging to
see our doctor when we need to address a non-emergency health issue”
said Melissa Joan Hart, host and spokesperson for the LiveHealth®
Online Summit: Women Connect to Health
. “This is why I felt it was
important to be part of this dialogue about how mobile technology is
evolving and providing moms like me with new tools that help manage,
track and access health information. Now, more than ever, women need
access to information and technology that enable them to focus on health
and wellness for themselves and their families.”

The “Moms and Health Technology Survey” compiled responses from more
than 500 moms within the EmpowHER online community about their use of
health technology tools, apps and trackers to understand their current
habits and anticipated needs.

Key Survey Findings:

  • Eighty two percent (82%) of moms surveyed say they are the most
    “health tech-savvy” in their family.
  • Sixty-four percent (64%) of moms surveyed say that having access to
    healthcare on-demand is more important than having streaming video or
    food delivery.
  • Sixty-four percent (64%) of women surveyed said they find it
    challenging to take their kids to the doctor during office hours
    during the school year.
  • Seventy-nine percent (79%) of moms surveyed say they’re interested in
    trying or learning more about telemedicine to help themselves and/or
    their family when faced with a non-emergency medical issue.
  • Over half of moms surveyed (54%) said online video visits with a
    doctor would make them more confident that they can attend to their
    family’s health or would be like having a health security blanket.

“The results of our survey, plus the growing utilization of technology
reveal the importance of health related tools for women and emphasize
this increased need for healthcare to become more convenient, especially
with an anticipated shortage of primary care doctors, crowded ERs and
continued rising costs,” said John Jesser, President of LiveHealth® Online.
“Moms in particular are benefitting from the merger of technology and
health and using tools such as LiveHealth® Online because it
allows them to get better access to doctors, be more efficient with time
and keep their families and themselves healthy.”

In addition, health technology tools are giving moms hope for the future
with sixty-one percent (61%) of those surveyed agreeing that health
technology innovations will lead to better overall health for their
children. To learn more about the survey, visit http://www.empowher.com/healthy-technology/content/infographic-are-you-tech-savvy-mom-see-what-our-community-said,
and to learn more about LiveHealth Online, visit LiveHealthOnline.com.

About LiveHealth® Online

LiveHealth® Online is a mobile app and website that provides
consumers with a convenient way to have a live video conversation with a
doctor, get a diagnosis and receive treatment if needed for common
urgent care-type health conditions. Consumers can access U.S.-based
board certified doctors through livehealthonline.com or on an iOS or
Android smartphone or tablet using the free app. It is secure, private,
easy-to-use and affordable. LiveHealth® Online is the trade
name of Health management Corporation, a separate company that provides
telehealth services.

About EmpowHER

EmpowHER is an award-winning social health company for women.
EmpowHER.com provides visitors access to one of the largest women’s
health and wellness content libraries on the web, as well as the largest
online community of women discussing their health and wellness issues.
EmpowHER promotes a “24 Hour Promise” to its visitors, who can come to
the site, ask any health question and receive a response within 24
hours. Millions of women visit EmpowHER.com every year, making it one of
the largest and fastest-growing resources dedicated exclusively to
women’s health and wellness.

Research methodology: The “Moms and Health Technology” ” survey was
fielded online at EmpowHER.com (via Survey Monkey) from July 25—August
12, 2016. The sample is comprised of 527 U.S. women aged 18-59 years
with children.

Contacts

LiveHealth® Online
Maryrose Lombardo
maryrose.lombardo@livehealthonline.com