OSRAM SYLVANIA Launches First-to-Market 10-Year LED Portfolio for the Public

Long Life SYLVANIA LED Light Bulbs Now Available Starting Under $3

WILMINGTON, Mass.–(BUSINESS WIRE)–More and more consumers have heard about the benefits of LED
lighting, like long life and energy savings.
The initial upfront
cost or poor quality from low-cost options have kept many from enjoying
the advantages though. Those concerns are gone now thanks to the new
SYLVANIA 10-Year LED lighting family from OSRAM SYLVANIA.
first-to-market robust portfolio includes high-quality lighting
solutions that last up to 10 years for all around your home, inside and
out, at cost-effective price points like under $3 for a 60W replacement
A19 LED light bulb and under $7.99 MSRP for a BR30 LED light bulb.
Compared to similar LED products, this is a savings of around 50 to 70
These products also have the traditional shape and
deliver the superior glow that consumers know and enjoy, making them a
great replacement for compact fluorescents.

“Consumers are used to sacrificing quality for cost. With our SYLVANIA
10-Year LED portfolio, they don’t have to when it comes to lighting
their home,” said Alfred LaSpina, LED product group manager, OSRAM
SYLVANIA. “Now, you can install exceptional LED lighting throughout your
home that will last up to 10 years and save on your electricity bill,
without having to break the bank. Given we’ve been around for over 100
years, SYLVANIA is a brand many people have grown up with in their
homes. We take that honor very seriously and with our new SYLVANIA
10-Year LED Portfolio, we can light up this generation and the next into
the future.”

Available now, SYLVANIA A19 LEDs replace 40 and 60 watt (W) traditional
bulbs but use only 6W and 8.5W respectively. They provide instant on
lighting, last up to 10 years with a rated life of up to 11,000 hours (L70),
and are available in both 2700K (soft white) and 5000K (daylight) color
temperatures and singular and in multi-packs. In addition, the SYLVANIA
10-Year LED Portfolio includes 75W and 100W replacement A19-size LED
bulbs for when you need a little more illumination; solutions for track
lighting such as R20, MR16, PAR16, PAR30, PAR30LN and PAR38 LED bulbs;
and dimmable BR30 and BR40 light bulbs and RT5/6 LED Recessed Downlight
Kits for the ceiling in various color temperatures ranging from warm
white to cool white. These deliver energy savings up to 88 percent
compared to incandescent light bulbs; are RoHS compliant; contain no
mercury, lead or other hazardous materials; and emit no UV or IR
radiation. For outdoor applications, the BR30, PAR20, PAR30LN and PAR38
LED bulbs are UL listed for use in damp locations, and the RT5/6 kits
are suitable for dry, damp and wet locations.

“Many lighting companies are focused on inexpensive classic A19 light
bulbs. Of course, this is important for the regular lamps you have in
your home, which is why ours are under $3, and not just as a limited
time exclusive deal,” said LaSpina. “The thing is, people don’t just
have table and floor lamps. That is why we have created a full portfolio
of cost-effective LED light bulbs that deliver high quality light from
practically every socket.”

Products in the SYLVANIA 10-Year LED Portfolio are available now or in
the near future at major retailers nationwide and online. For more
information, visit www.osramamericas.com.

Americas, a group of OSRAM companies located in North and South America.
As a leader in lighting solutions and services, specializing in
innovative design and energy saving technology, the company sells
products for homes, businesses and vehicles under the brand names OSRAM,
Traxon, ENCELIUM and SYLVANIA. The company’s portfolio covers the entire
value chain of components, ranging from lamps, control units and optical
semiconductors such as light-emitting diodes (LED) to luminaires, light
management systems and lighting solutions. The OSRAM SYLVANIA and OSRAM
Americas regional headquarters is located in Wilmington, Massachusetts.
For more information, visit www.osramamericas.com
or follow us on Facebook and Twitter.

OSRAM, based in Munich, is a globally leading
lighting manufacturer with a history dating back more than 100 years.
The portfolio ranges from high-tech applications based on semiconductor
technology, such as infrared or laser lighting, to smart and connected
lighting solutions in buildings and cities. OSRAM had around 33,000
employees worldwide at the end of fiscal 2015 (September 30) and
generated revenue of almost €5.6 billion in that fiscal year. The
company is listed on the stock exchanges in Frankfurt and Munich (ISIN:
DE000LED4000; WKN: LED 400; trading symbol: OSR). Additional information
can be found at www.osram.com.

OSRAM and SYLVANIA are trademarked.

All other trademarks are those of their respective owners.


Glen Gracia, 978-570-3246