PBTEEN LAUNCHES NEW EXCLUSIVE COLLECTION WITH TEXAS SISTERS AMIE AND JOLIE SIKES OF JUNK GYPSY

New Collection of Country Chic Home Furnishings, Décor and
Accessories, Now Available on PBteen.com

SAN FRANCISCO–(BUSINESS WIRE)–PBteen,
a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands,
debuts its new exclusive collection with Amie Sikes and Jolie
Sikes
of Junk Gypsy, the sister duo from Texas, known for their
free-spirited lifestyle and design philosophy. The Junk Gypsy for
PBteen
collection is infused with the Junk Gypsies’ Southern roots
and takes inspiration from their business of transforming roadside finds
into unique décor. Available for purchase on PBteen.com
today, the adventurous collection of over forty pieces includes bedding,
wall décor, decorative accessories, lighting, jewelry and handbags.


“We have enjoyed working closely with Amie and Jolie and are excited to
unveil our third design collaboration, created for those who embrace the
same ‘dream-big’ philosophy as the Junk Gypsies,” said Jennifer Kellor,
executive vice president, PBteen and Pottery Barn Kids. “The new
collection is a cozy take on wanderlust design, and we hope our
customers will have fun incorporating the eclectic décor as part of
their individual style.”

The Junk Gypsy for PBteen collection showcases two signature
bedrooms, each with their own unique theme. Rustic Glam is
luxurious yet simple with a neutral color palette of grey, white and tan
that is amped up with luxe textures like faux-fur and suede. The free
spirited inspiration comes to life through playful decorative
accessories including a Winged Mirror, Saddle Up Table Lamp
and Round-Up Horseshoe Jewelry Holder. Rustic and rich
shades of faux-suede are highlighted in standout furniture pieces such
as the show-stopping Saddle Chesterfield Loveseat and the Boot
Vanity Stool
. The holiday season is cleverly hinted throughout the
bedding collection, which includes everything from a Velvet Bohemian
Quilt
to Sparkle Wings Pillow, all in winter white with
silver accents.

The second, Sunrise Lodge, brings rich hues of the desert into
the bedroom with bold southwestern patterns featured on bedding, wall
art and decorative pillows. Unexpected details can be found throughout,
including faux-fur on items such as the Wanderer Fur Throw and Wanderer
Fur Sleeping Bag
, and unique patterns on bedding, like the Cosmic
Horses Flannel Sheet Set
and Desert Sunset Reversible Duvet.

The Junk Gypsy for PBteen collection also features a selection of
items that give back. With any purchase from the Wanderer Bag
Collection
, which includes the Wanderer Duffle, Wanderer Fringe
Backpack
and Wanderer Fringe Pouch, PBteen will
donate 25% of sales to the Wild
Horses of America Foundation
, an organization that helps provide
permanent homes for wild horses and burros that have been removed from
public lands. Additionally, they work to reduce the number of horses and
burros who are rounded-up from the range.

“Working with PBteen for the past few years has been one of the most
exciting and creative adventures we’ve ever been a part of,” said Junk
Gypsy Co-Founders Amie Sikes and Jolie Sikes. “We’ve dug deep with this
collection and we hope it truly connects to the hearts and souls of
kindred spirits across the globe. We hope girls are inspired to dream
big and to be trailblazers! We’re beyond excited to be donating a
portion of the Wanderer Bag Collection proceeds to the Wild
Horses of America Foundation, a cause near and dear to our hearts.”

The exclusive Junk Gypsy for PBteen collection is available for
purchase now on PBteen.com and in PBteen stores nationwide beginning
October 21st with prices ranging from $19.50 – $1,299. On
October 22nd, PBteen stores nationwide will host Junk Gypsy
DIY in-store events to celebrate the new collection. For more
information, please visit PBteen.com/JunkGypsy and join the conversation
on social media @pbteen @junkgypsy #junkgypsy4pbteen.

ABOUT JUNK GYPSY

In 1998 Texas Sisters, Amie and Jolie Sikes, and their mom Janie,
started The JUNK GYPSY Company with a dream, love of the open road and a
slight flea market addiction. Staying true to their core values, the
Sikes family has built a successful business that beckons on the free
spirit and dreamer in everyone. In addition to designing, creating and
building merchandise – everything from apparel to jewelry to custom
furniture – the family hosts events like the bi-annual Texas cow pasture
tradition JUNK-o-Rama Prom, and is called upon to create and transform
spaces for country music artists and Hollywood stars. Projects include
Miranda Lambert’s tour bus, wedding reception and developing her
signature logo; Dierks Bentley’s Airstream; Billie Joe Armstrong’s
Airstream from his wife as a 20th wedding anniversary present; Sadie
Robertson’s Sweet Sixteen party and many other events ranging from
backstage lounges to state couture. The JUNK GYPSY Company now includes
a television series on Great American Country, titled “JUNK GYPSIES,”
and several specials including: “Endless Yard Sale” and “Garage Sale
Wars” on HGTV. Catch the JUNK GYPSIES every Thursday night on 9/8c on
Great American Country. For more information about the JUNK GYPSIES
Company and the JUNK GYPSY store in Round Top, Texas please visit www.gypsyville.com.

ABOUT PBTEEN

PBteen, a member of the Williams-Sonoma, Inc. portfolio of brands,
launched in 2003 and is the first home retailer to focus exclusively on
the teenage market. Designed to fully furnish bedrooms, study and lounge
spaces for tweens and teens, PBteen provides fresh, fashionable options
to appeal to varying teenage tastes. Categories include: bedding, window
treatments, rugs, lighting, gear, decorative accessories, storage and
organization solutions, and furniture including beanbag chairs. PBdorm,
launched in 2010, is an exclusive collection that offers dorm furniture
and essentials. This collection includes XL twin sheets, lighting,
seating, storage bins and organization solutions, and other accessories
designed to help teens turn their dorm room into their ultimate home
away from home. PBteen products are available through direct mail
catalogs, e-commerce site PBteen.com and U.S. retail stores. PBteen
currently offers international shipping to customers worldwide. PBteen
has an active following on Facebook,
Twitter,
YouTube,
Pinterest,
Instagram,
PBteen ♥ and its PBteen blog. PBteen is headquartered in San Francisco,
California.

ABOUT WILLIAMS-SONOMA, INC.

Williams-Sonoma, Inc. is a specialty retailer of high-quality products
for the home. These products, representing eight distinct merchandise
strategies – Williams-Sonoma, Pottery Barn, Pottery Barn Kids, West Elm,
PBteen, Williams-Sonoma Home, Rejuvenation, and Mark and Graham – are
marketed through e-commerce websites, direct mail catalogs and 624
stores. Williams-Sonoma, Inc. currently operates in the United States,
Canada, Australia and the United Kingdom, offers international shipping
to customers worldwide, and has unaffiliated franchisees that operate
stores in the Middle East and the Philippines and stores and e-commerce
websites in Mexico.

Contacts

Kelley Loeffler
Public Relations, PBteen
415-402-4007
kloeffler@wsgc.com