PetSmart® Celebrates the Magic and Wonder of Unconditional Pet Love with the Launch of the Petsgiving Holiday Season

From Apparel and Toys to Pampering Services, Petsgiving Helps Pets
and Pet Parents Celebrate the Holidays Together


PHOENIX–(BUSINESS WIRE)–It’s officially Petsgiving, that special time of year when pet parents
give thanks to their best friends for the unconditional love they
demonstrate year-round. PetSmart will celebrate the Petsgiving holiday
season, which runs now through Christmas, with a range of opportunities
for pets. From family gift ideas such as guinea pigs, hamsters and betta
fish to treats, outfits and toys or philanthropic items that help pets
in need, there is a bounty of reasons to share the good cheer with our
best friends.

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“Petsgiving is a season-long celebration where we can be merry with our
best friends and show them how much we appreciate the unconditional love
they share 365 days a year,” said Eran Cohen, chief customer experience
officer, PetSmart. “We at PetSmart believe the Petsgiving season is a
powerful reminder of the incredible ways pets make all of our lives
richer and more fulfilling.”

To help with the Petsgiving revelry, PetSmart created a list of great
ways to kick-off the spirit of the season and give back to our pets.

Thanksgiving Treats: Pets can partake in the Thanksgiving holiday
feast with the whole family. They can enjoy canned food items and treats
featuring traditional seasonal favorites like a turkey, potatoes and
carrots meal, turducken and pumpkin pie. PetSmart has a range of food
and treats to spice up this hallowed day of eating for pets too.

Black Friday In-Store Event: PetSmart is making the biggest
shopping day of the year even bigger with an expanded sales offering.
There are more savings with over 8,000 items on sale — thousands more
items than PetSmart’s Black Friday sale last year. For the first 100
shoppers in each store there is a Digital Reward for a free* online
movie (up to a $3 value) courtesy of PetSmart, encouraging the whole
family to spend quality time together once everything is checked off the
shopping list.

Toys that Give Back: Exclusive to PetSmart, the Luv-A-Pet™ line
features products including Chance, Lucky and XL Pound Puppies with 10
percent of the proceeds from item sales donated to PetSmart Charities to
help pets in need. PetSmart will give back even more on Giving Tuesday,
Dec. 1, with 100 percent of the proceeds from sales of the Lucky and
Chance pet toys, both in-store and online, going directly to PetSmart
Charities.

Get Photo Ready: PetSmart offers a range of festive holiday
costumes, apparel and accessories to get your pet photo-ready for this
year’s holiday card. From Santa costumes and reindeer antlers to this
season’s popular plaidict-loving fashions, metallic bow-tie collars and
sweaters, the family pets will be poised to steal the spotlight. The
Martha Stewarts Pets® collection, offered exclusively at PetSmart, also
offers fabulous holiday fashions. You’ll find Martha’s take on fun
Christmas character outfits, as well as classic seasonal holiday
sweaters and collars.

Home Pet Décor: Going well beyond the mantel, Martha Stewart Pets
delivers festive home décor pet items like bowls and beds, including an
igloo cat bed and Santa and reindeer pillows for dogs. Adorable bowls
feature a snowman, classic pinwheel holiday candy, and more, showing
that holidays aren’t just for the humans in the family.

Merry Holiday Treats: In addition to the popular holiday cut-out
frosted cookie treats, PetSmart has expanded its holiday line of treats
with a broader range of seasonal flavorings including Prime Rib, Honey
Roasted Ham, Dolce Latte, Holiday Spice, Peppermint Bark and Cinnamon –
even peanut butter-flavored lumps of coal, all perfect for stuffing the
stocking. For the DIY-er pet-lover, PetSmart is sharing easy-to-execute
recipes using Milk-Bone® dog biscuits, Pup-Peroni®
and other off-the-shelf treats to create a festive Gingerbone House and
Dog Treat Wreath. Start DIY planning now at petsmart.com/holiday.

Toys: It’s no surprise toys are the most sought after gifts
offering immediate play time and enjoyment for the pet and pet parent.
PetSmart has an expansive holiday toy selection with classics like the
Sock Monkey, red and green Peeps® toys, a Bark Beer six-pack rope toy,
as well as interactive toys like the Toys“R”Us® Pets Move N’
Shake Hedgehog for dogs. For cats, festive tinsel, tulle balls and
Purina® Friskies® Pull ‘n Play Cat Treat Play Packs are sure to
deliver hours of toss-around fun purrfect for Christmas morning.

Make a New Best Friend: Small pets, often considered ideal
starter pets, make great gifts for the family and especially young
children. Families can opt for animal starter kits such as the Critter
Trail, a build-it-yourself trail system perfect for dwarf hamsters, or a
holiday gift like a fish tank full of colorful fish including
glow-in-the-dark fish – creating a visual statement in your home and
enjoyment for the entire family.

A Little Indulgence for Pet and Pet Parents: PetSmart grooming
services offer holiday-themed indulgences for pets with seasonal
bandanas, a spritz of a pet-friendly Sugar Cookie scent and decorative
Pet Expressions stencils of snowflakes, a snowman, a Christmas tree,
wrapped gift and holiday bells. For days when pet parents need to focus
on putting up holiday décor, marathon cookie baking or shopping for
everyone on the list, PetSmart® Doggie Day Camp™ is the
perfect solution so our best friends can have fun with other furry
friends, while pet parents focus on the holiday to-do list.

For more information about PetSmart’s holiday products, deals and store
hours, visit http://www.petsmart.com/holiday.
Selection of products may vary by location. PetSmart services offerings
(e.g., grooming and Doggie Day Camp) are subject to availability.

*See www.activaterewards.com/petsmart/offer_details
for full details on the Digital Reward offer.

About PetSmart®

PetSmart,
Inc.
is the largest specialty pet retailer of services and solutions
for the lifetime needs of pets. At PetSmart, we love pets, and we
believe pets make us better people. Every day with every connection,
PetSmart’s passionate associates help bring pet parents closer to their
pets so they can live more fulfilled lives. This mission impacts
everything we do for our customers, the way we support our associates,
and how we give back to our communities. We employ approximately 53,000
associates, operate approximately 1,433 pet stores in the United States,
Canada and Puerto Rico and approximately 202 in-store PetSmart®
PetsHotel®
dog and cat boarding facilities. PetSmart provides a
broad range of competitively priced pet food and pet products and offers
dog training, pet grooming, pet boarding, PetSmart
Doggie Day Camp
TM day care services and pet adoption
services in-store. Our portfolio of digital resources for pet parents –
including PetSmart.com,
PetFoodDirect.com,
Pet360.com,
OnlyNaturalPet.com
and petMD.com
– offers the most comprehensive online pet supplies and pet care
information in the U.S. Through our in-store pet adoption partnership
with independent nonprofit organizations, PetSmart
Charities™
and PetSmart Charities™ of Canada, PetSmart helps to save
the lives of more than 450,000 homeless pets each year. In addition,
PetSmart supports organizations that make communities a better place to
call home through our philanthropy program, PetSmart
Gives Back
™. By giving back to the communities where we live and
work, PetSmart not only celebrates the power of pets to enrich
people’s lives—we live it.

Follow PetSmart on Twitter: @PetSmart
Find
PetSmart on Facebook: www.facebook.com/PetSmart
See
PetSmart on YouTube: www.YouTube.com/PetSmart

Contacts

Golin for PetSmart
Danielle Bickelmann, 972-341-2503
dbickelmann@golin.com
or
PetSmart
Media Line, 623-587-2177

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