POTTERY BARN ANNOUNCES PRODUCT ASSORTMENT EXPANSION FOR SPRING 2017

Spring 2017 Will Introduce Thoughtful Solutions for Every Home at a
Great Value

SAN FRANCISCO–(BUSINESS WIRE)–Pottery Barn, a member of the Williams-Sonoma, Inc. (NYSE: WSM)
portfolio of brands, announces the expansion of its product assortment
launching for Spring 2017. The collection will debut new styles that are
designed and engineered to be size-conscious and multi-functional,
offering solutions for smaller living spaces. Each piece is constructed
with the same high quality artisanal design Pottery Barn is known for to
appeal to a range of lifestyles at an accessible price.

“We recognize the opportunity to diversify our products and reflect the
different ways people live today,” said Marta Benson, EVP, General
Merchandise Manager, Pottery Barn. “Our spring collection offers new
furniture and décor that embody Pottery Barn’s comfortable, relaxed
style and are designed with an eye toward functionality, value and
smaller scale. It’s exciting to expand our assortment and bring
customers more choice when it comes to furnishing their home, big or
small.”

Adding soul and warmth to the home, the new pieces celebrate classic
handmade craftsmanship, reflecting the brands heritage and touching on
global and historic references. Many of the items, including select
furniture pieces, are available to ship directly via UPS adding a level
of ease, speed and convenience for customers.

Standout designs include the SoMa Sofa Collection ($699 –
$1,759), the new upholstery assortment designed for smaller spaces and
flexible use featuring cushions that lift for additional storage access;
the mango wood Alice Gateleg Table ($399) with extendable leafs
and built-in shelving that creates an at-home bistro vibe; the Rainier
Galvanized Cart ($99) that offers flexible, moveable storage; and
the functional, distressed steel Modular Clothes Rack ($249) as a
open-air alternative to closet storage.

The collection will be sold exclusively at 15 Pottery Barn Flagship
stores including New York City, San Francisco Bay Area, Los Angeles,
Chicago, Atlanta, Houston, Miami, Denver, Portland, Orange County and
San Diego. The entire assortment will be available online at http://www.potterybarn.com/shop/new/small-spaces/

ABOUT POTTERY BARN:

Pottery Barn, a member of the Williams-Sonoma, Inc. portfolio of brands,
is a premier specialty retailer for casual, comfortable and stylish home
furnishings. Key product categories include furniture, bedding, bath,
rugs, window treatments, tabletop, lighting and decorative accessories.
Nearly all Pottery Barn products are designed in house and are exclusive
to its catalogs, stores and website. Pottery Barn currently has 198
retail stores in the United States, Canada and Australia and
unaffiliated franchisees that operate stores in the Middle East and the
Philippines, as well as an ecommerce site at www.potterybarn.com.
Pottery Barn provides complimentary design services and a comprehensive
gift registry program for weddings and other special events. Pottery
Barn now offers products for all life stages and every room in the home
through Pottery Barn, Pottery Barn Bed and Bath, Pottery Barn Kids, and
PBteen. The company is headquartered in San Francisco, California.

Contacts

Pottery Barn
Jess Haro, 415-445-3535
JHaro@wsgc.com