Rakuten.com Launches “Rakuten Super Points Party”

Lucrative One-Day Bonus Points Program Rewards Loyal Customers with 20%
Back on Millions of Products from Rakuten.com

ALISO VIEJO, Calif.–(BUSINESS WIRE)–Rakuten.com,
one of the world’s largest e-commerce marketplaces, today introduced the
launch of the first Rakuten Super Points™ Party. As a special incentive
for Rakuten customers, Rakuten.com will award 20% back in Rakuten Super
Points on all purchases only on Tuesday, January 12th ending
at 11:59 p.m. Pacific Standard Time (PST).

The Rakuten Super Points program rewards loyal shoppers with valuable
points redeemable as payment toward future purchases on Rakuten.com.

The response to the Rakuten Super Points program has been
tremendous, with customer penetration being the highest it has ever been
at Rakuten.com”, said Fumio Kobayashi, President of Rakuten.com. “Our
members not only enjoy earning super points for every purchase they make
on our site, but also recognize the value in using those points in
conjunction with our merchants’s discounted prices to make smart
purchases every time.”

It is free and easy to sign up to become a Rakuten member to start to
earn, redeem and save. Consumers can sign
or sign
to their existing account, enter the promo code at checkout and
start earning points!

– Members can shop the event
tomorrow January 12, beginning at 12:01 AM PST.

About Rakuten.com

Rakuten.com is a global e-commerce site that connects customers and
merchants in a dynamic marketplace and thinks of shopping as
entertainment—complete with sharing and discovery functions, great
prices, fun experiences and convenience. Rakuten.com provides over 21
million products in 24 categories and includes a network of over 5,500
small and large business shop owners. Rakuten.com was founded as Buy.com
in 1997 and acquired by Rakuten Inc. in May 2010.

About Rakuten

Rakuten, Inc. (TOKYO: 4755) is one of the world’s leading Internet
services companies, offering a wide variety of services for consumers
and businesses with a focus on e-commerce, FinTech, and digital content.
Since 2012, Rakuten has been ranked among the world’s ‘Top 20 Most
Innovative Companies’ in Forbes magazine’s annual list. Rakuten is
expanding worldwide and currently operates throughout Asia, Europe, the
Americas and Oceania. Founded in 1997, Rakuten is headquartered in
Tokyo, with over 12,000 employees worldwide.


Melissa Coutsoyannopoulos, 949-389-2326