Raley’s Moves to Make All Check Stands “Better For You”

“Let’s Begin to Offer Healthier Choices at Checkout”

WEST SACRAMENTO, Calif.–(BUSINESS WIRE)–#LetsBegin–In an ongoing effort to enhance life with health and wellness, Raley’s
Family of Fine Stores has implemented “Better for You” check stands
throughout the chain. This includes removing all artificially sweetened
sodas from the check stand cold cases, while also upgrading the
selection of snacks and treats- enlarging offerings such as granola
bars, nutrition bars and improving the quality of certain candy options.


“We know impulsive choices happen at the check stand,” said Keith Knopf,
Raley’s Chief Operating Officer. “We are proud to take a brave next
step by making it easier for shoppers to choose healthy, more nutritious
options.”

‘Better For You’ check stands are another first step toward helping
customers make affordable, nutritious choices. Last month, Raley’s began
offering free fruit for kids. In August, they eliminated Raley’s private
label brand soda that contained high-fructose corn syrup and artificial
colors and flavors, including diet soda varieties. In 2015, Raley’s
eliminated tobacco products from stores. These decisions are in response
to customers’ increased interest in food and greater concerns about
their health than ever before. These improvements in the shopping
experience are based on Raley’s commitment to customers.

In addition to these changes in the store experience, Raley’s has
launched their “Let’s
Begin
” campaign in stores and on Raleys.com that helps educate
customers on how to make more informed decisions when purchasing food.

About Raley’s Family of Fine Stores

Raley’s is a privately owned, family operated supermarket chain with
headquarters in West Sacramento, CA. The company operates 120 stores in
Northern California and Nevada under four banners: Raley’s Supermarkets,
Bel Air Markets, Nob Hill Foods and Food Source. Raley’s was founded in
1935 by Tom Raley and is a major grocery chain best known for high
quality products, fresh produce, fine meats and outstanding customer
service. Raley’s strives to make its customers’ lives easier and better
by delivering a personalized food shopping experience. For more
information, visit www.Raleys.com.

Contacts

Raley’s
Chelsea Minor, 916-207-7060
Director of Public
Relations & Public Affairs
cminor1@raleys.com

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