Sago Sago Releases New Sago Mini Plush Gift Pack

Award-winning play studio also announces its 16th app, Sago Mini
Superhero

TORONTO–(BUSINESS WIRE)–Just in time for the holidays, Sago
Sago
, an award-winning Toronto-based play studio, today announces
the availability of its new plush toys — the
Sago Mini Plush Gift Pack
. The studio, regarded as the most trusted
brand of apps for young kids, will also release its newest digital toy — Sago
Mini Superhero
— on November 26.

New Sago Mini Plush Gift Pack

Sago Sago delivers positive opportunities for kids to play with
beautifully designed products created specifically for kids ages two to
four. This design principle is strongly woven into all of the studio’s
apps, and can now be seen clearly in its new consumer products, even in
the packaging.

The new Sago Mini Plush Gift Pack brings to life the characters toddlers
have embraced from the Sago Mini apps. Harvey the Dog, Jinja the Cat,
Robin the Bird, and Jack the Rabbit now come to life as an adorable set
of six-inch plush toys that are handcrafted and made from premium
materials. The set comes in a unique cardboard box that magically
transforms into a house kids can decorate, color and then play with as
they create stories with their new friends.

“We have a strong audience of fans and after a successful pilot test of
plush toys last year it’s clear there is great demand for more products
beyond our apps,” said Sago Sago CEO Jason Krogh. “Our designers are
doing amazing work taking the design philosophy behind our apps and
applying it to the world of physical toys. The new Sago Mini Plush Gift
Pack is just the first of many new products we are developing.”

The new Sago Mini Plush Gift Pack is available on Amazon
and at www.SagoMini.com for
$39.99 USD. They will also be available at select physical retailers.

New Digital Toy — Sago Mini Superhero

The plush toys build on the success of Sago Sago’s digital toy portfolio
of 16 apps, which have been downloaded over 8 million times worldwide.
Its newest app — Sago Mini Superhero
— will hit the App Store on November 26. Starring Jack the Rabbit as the
superhero, the app is filled with beautifully rich animations for kids
to explore. Kids can fly through the city with Jack as he lifts
impossible weights, breaks up a fight and goes for a ride in his
carrot-copter.

Teaching small children to believe in their ability to make a difference
and help one another can start with play. Sago Mini Superhero encourages
exploration and helpfulness, and has a good dose of silly to keep kids
engaged. The app empowers kids to practice heroism and conflict
resolution.

Sago Mini Superhero is free of rules, levels and high scores. Like all
of the Sago Mini apps, there are no in-app purchases or third-party ads,
making Sago Sago a brand kids love and parents trust. Sago Mini
Superhero will be available on the App Store starting November 26 for
$2.99 USD.

About Sago Sago

Sago Sago is an award-winning Toronto-based play studio that creates
magical mobile apps for children. The company builds on children’s
natural sense of curiosity, experimentation and self-expression to
create open-ended play experiences that give children a sense of mastery
and ownership. With over 8 million downloads worldwide, Sago Mini is the
most trusted brand of apps for young children.

Contacts

Sago Sago
Keely Hopkins, 661-303-4334
PR Manager
Keely@sagosago.com

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