Samsung and Lionsgate Team Up to Bring Exclusive Content and Experiences to Fans in the Lead-up to the Launch of The Hunger Games: Mockingjay – Part 2 on November 20th

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Alliance Features Access to Exclusive Content Debuting on the
Galaxy Tab S2 and Immersive Hunger Games Virtual Reality Experience with
Samsung Gear VR

SANTA MONICA, Calif. & NEW YORK–(BUSINESS WIRE)–Lionsgate (NYSE: LGF),
a premier next generation global content leader, and Samsung Electronics
America, Inc. have teamed up once again to give fans access to exclusive
content and experiences leading up to the November 20th worldwide
launch of The Hunger Games: Mockingjay – Part 2, the final
installment of the global blockbuster The Hunger Games franchise. Building
on the alliance established for The Hunger Games: Mockingjay –
Part 1
, Samsung and Lionsgate will expand the world of The
Hunger Games 
with exclusive content and state-of-the-art
virtual reality technology.


From October 2-4, fans who visit the Samsung Experience Shops inside
more than 1,000 Best Buy locations can view a never-before-seen final
trailer on the Galaxy Tab S2, get a sneak peek at an immersive The
Hunger Games 
virtual reality experience with Samsung Gear VR
and check out the exclusive new Mockingjay app. Additionally, consumers
who purchase the Galaxy Tab S2 will be given a digital download of the
first three films in the Hunger Games franchise, redeemable via
Samsung+, the premier customer service and loyalty app for Galaxy owners
to get the most out of their devices. For participating Samsung
Experience Shops locations, visit www.Samsung.com/mockingjay.

During October 9-11, The Hunger Games Virtual Reality
Experience powered by Samsung premieres in its entirety at an event in
New York City. Fans will be taken on a 6-minute, 360-degree immersive
journey through some of the defining moments of The Hunger Games film
franchise using the Samsung Gear VR headset. The VR experience takes
viewers through Katniss’ journey throughout the The Hunger Games
series.

To celebrate The Hunger Games and its global fandom, Lionsgate
and Samsung will present The
Hunger Games Tribute Awards
. The Tribute Awards will honor the best
of the series and the internet as voted on by the fans, by recognizing
inspired fan art in a variety of categories such as Best Film Parody
Video and Best Fan Costume. The Tribute Awards will culminate with a
global fan appreciation event at the Samsung Studio Los Angeles on
October 31st, where the franchise’s most loyal fans will be acknowledged
for their dedication and the cast of The Hunger Games: Mockingjay –
Part 2
will reminisce on the series as it comes to an end. Fans
across the world will be able to experience the event when it is
available online after it concludes at Tribute.The HungerGames.movie.

“Our goal is to create new and exciting experiences for consumers,” said
Joanne Lovato, vice president, Brand and Entertainment Marketing at
Samsung Electronics America. “Through our continued partnership with
Lionsgate, we look forward to sharing exclusive content with fans and
giving them never-been-seen-before footage from the entire Hunger
Games 
series, including the upcoming Mockingjay – Part 2.”

“We’re thrilled to continue our partnership with a consumer technology
leader and innovator like Samsung to create unique ways to engage The
Hunger Games 
fans that extend the brand beyond the screen,”
said Paula Kupfer, Senior Vice President, Global Partnerships and
Promotions, Lionsgate. “The Tab S2 sneak peek and Gear VR experiences in
this promotion offer unique and engaging opportunities for fans to
become immersed in the world of The Hunger Games while also
building excitement for the November 20th global launch.”

The Hunger Games: Mockingjay – Part 2 will have its
gala US premiere in Los Angeles. On the red carpet, Samsung will have an
exclusive fan bleacher section to reward certain Galaxy owners and The
Hunger Games
fans with experiencing the premiere.

The blockbuster The Hunger Games franchise has already grossed
more than $2.3 billion at the global box office and The Hunger Games
trilogy of books has sold over 82 million copies.

ABOUT SAMSUNG ELECTRONICS AMERICA, INC.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc.
(SEA), is a recognized innovation leader in consumer electronics design
and technology. A wholly owned subsidiary of Samsung Electronics Co.,
Ltd., SEA delivers a broad range of digital consumer electronics, IT and
home appliance products. Samsung is the market leader for HDTVs in the
U.S and America’s fastest growing home appliance brands. To discover
more of the award-winning products you love with Samsung, please visit www.samsung.com.

ABOUT SAMSUNG ELECTRONICS CO., LTD.

Samsung Electronics Co., Ltd. inspires the world and shapes the future
with transformative ideas and technologies, redefining the worlds of
TVs, smartphones, wearable devices, tablets, cameras, digital
appliances, printers, medical equipment, network systems, and
semiconductor and LED solutions. We are also leading in the Internet of
Things space through, among others, our Smart Home and Digital Health
initiatives. We employ 319,000 people across 84 countries with annual
sales of US $196 billion. To discover more, please visit our official
website at www.samsung.com and
our official blog at global.samsungtomorrow.com.

About Lionsgate

Lionsgate is a premier next generation global content leader with a
strong and diversified presence in motion picture production and
distribution, television programming and syndication, home
entertainment, digital distribution, new channel platforms, video games
and international distribution and sales. Lionsgate currently has more
than 30 television shows on over 20 different networks spanning its
primetime production, distribution and syndication businesses, including
the critically-acclaimed hit series Orange is the New Black,
the multiple Emmy Award-winning drama Mad Men, the hit
broadcast network series Nashville, the syndication success The
Wendy Williams Show,
 the acclaimed drama Manhattan and
the breakout series The Royals.

Its feature film business has been fueled by such successes as the
blockbuster first three installments of The Hunger Games franchise,
the first two installments of the Divergent franchise, The Age
of Adaline
, CBS/Lionsgate’s The DUFFJohn WickNow
You See Me
, Roadside Attractions’ Love & Mercy and Mr.
Holmes,
Lionsgate/Codeblack Films’ Addicted and
Pantelion Films’ Instructions Not Included, the
highest-grossing Spanish-language film ever released in the U.S.

Lionsgate’s home entertainment business is an industry leader in box
office-to-DVD and box office-to-VOD revenue conversion rates. Lionsgate
handles a prestigious and prolific library of approximately 16,000
motion picture and television titles that is an important source of
recurring revenue and serves as the foundation for the growth of the
Company’s core businesses. The Lionsgate and Summit brands remain
synonymous with original, daring, quality entertainment in markets
around the world. www.lionsgate.com

Contacts

Press Contacts:
LIONSGATE
Joanna
Dodd Massey, 310-255-3602
jmassey@lionsgate.com
or
Samsung
Electronics America

Britta Franson, 310-402-9754
britta.franson@pmkbnc.com