New “MOMents That Matter” Category Will Honor Authentic Stories about
the Joy of Bringing Life into the World as Part of a Keynote at
#BlogHer16: Experts Among Us, August 4-6 in Los Angeles
NEW YORK–(BUSINESS WIRE)–SheKnows
Media, a leading women’s media company, today announced a new
“MOMents That Matter” category in #BlogHer16’s
Voices of the Year celebration of community voices. The new “MOMents
That Matter” #VOTY category is made possible by Merck for Mothers,
Merck’s 10-year, $500 million initiative to help create a world where no
woman dies giving life.
“MOMents That Matter” is designed to celebrate the future represented by
bringing new life into the world, and the honored creators will be
eligible to present their work on stage.
“We are proud that Merck for Mothers has been a longtime
supporter of the BlogHer conference and is returning this year as a
Platinum sponsor,” said Elisa Camahort Page, Chief Community Officer,
SheKnows Media. “We know that our community has countless stories to
share about bringing life into the world, whether their own first-hand
experience, or the experience of someone they love.”
Each year, SheKnows Media recognizes a special group of content creators
as the official BlogHer Voices of the Year (#VOTY), including a subset
who are selected to perform onstage at the BlogHer annual conference
during the Community Keynote session.
#VOTY submissions open April 11, 2016 and content creators are invited
to submit works in the following categories:
Merck for Mothers’ “MOMents that Matter” Stories: Blog posts or
online articles of 700 words or fewer
Blog posts or online articles, either shorter-form (700 words or
fewer) or longer-form
Videos, either short-form videos/animations of one minute or less or
longer-form of five minutes or less
- Eye Candy: Any individual photo or curated visual feed
Impact: Impact arising from the sharing of content via a hashtag, meme
or other viral mechanism
The Voices of the Year are selected via a panel of social influencer
luminaries, and the panel will be joined by Merck for Mothers
Executive Director Dr. Priya Agrawal to judge the “MOMents That
“#BlogHer16 and our new #VOTY category provide the opportunity to raise
awareness through powerful storytelling, so together, we can
#endmaternalmortality,” said Dr. Agrawal. “We’re excited to read the
inspiring stories submitted and look forward to celebrating the
community’s most compelling “MOMents that Matter.”
#BlogHer16 is the largest gathering of (mostly) women online content
creators and social media influencers, joined by the brands, media, and
fans who are part of the same social web ecosystem. Taking place August
4-6, 2016 at the JW Marriott Los Angeles at L.A. Live, #BlogHer16:
Experts Among Us will draw more than 3,000 social media influencers,
thought leaders, entrepreneurs and industry luminaries.
For more information or to register for #BlogHer16: Experts Among Us,
click here and
join the conversation on social using the #BlogHer16 hashtag.
1 comScore, Media Metrix, Multiplatform Key Measures Report,
February 2016, U.S.
2 comScore, Media Metrix,
Multiplatform Lifestyles Category Ranking Reports, Target Audience:
Females, February 2016, U.S.
Media is the number-one women’s lifestyle digital media company with
more than 81 million unique visitors per month (comScore, Media Metrix,
Multiplatform Key Measures Report, February 2016, U.S.) and 275 million
social media fans and followers. The company operates a family of
leading media properties that include SheKnows.com, BlogHer.com and StyleCaster.com.
SheKnows Media also organizes conferences, including #BlogHer16:
Experts Among Us, the largest annual celebration of women online
content creators, social media influencers and brand executives, taking
place in Los Angeles, August 4-6, 2016. With a mission of women
inspiring women, SheKnows Media is revolutionizing the publishing
industry by forging a new model that seamlessly integrates users,
editors and content creators onto a single platform designed to empower
all women to discover, share and create. Whether it’s parenting or pop
culture, fashion or food, DIY or décor, our award-winning editorial
team, Experts, bloggers and social media influencers produce authentic
and on-trend content every day. We dig deep to learn what makes our
audience tick, revealing unexpected insights on women and digital media.
Our robust, end-to-end suite of premium branded content and influencer
marketing solutions generate more than 2 billion ad impressions per
month (sources: DFP), allowing brands to distribute authentic content
and integrated advertising at scale.
SheKnows Media is based in New York and Scottsdale, Ariz., with offices
in Los Angeles, Chicago and Redwood City, Calif. We also operate
internationally in Canada, Australia and the United Kingdom.
Public Relations Director