Shopko® Launches First Private Label Credit Card Program In Partnership with First Bankcard®

GREEN BAY, Wis.–(BUSINESS WIRE)–Shopko®, a $3 billion retailer with more than 375 stores in
26 states, and First Bankcard®, a division of First National
Bank of Omaha and a leading issuer of credit cards, announce the launch
of Shopko’s first private label credit card program.

The new Shopko Credit Card, which can be used at any Shopko throughout
the United States, will offer discounts, periodic deferred interest
promotional financing offers and automatic gift card rewards, in
addition to in-store instant approval.

Those signing up for the card will get 10% off one purchase in-store,
upon approval. In addition to in-store and online Shopko purchases, a
unique card feature is access to deferred interest promotional pricing,
which will be offered during select periods. Shopko Credit Card program
customers also will automatically receive a $10 gift card for each $200
spend.

Go to www.shopkocreditcard.com
to learn more about the program, to view specific terms and conditions,
or to apply for the new card.

“We are thrilled to partner with First Bankcard,” said Peter McMahon,
Shopko CEO. “We’re always looking for ways to improve services and
benefits to our customers, including maximizing convenience, and the new
Shopko Credit Card helps add even more value to their Shopko shopping
experience.”

“First Bankcard is excited to bring its expertise in the retail and
merchandise category to benefit Shopko customers,” said Jerry
O’Flanagan, Executive Vice President, Consumer Banking Group. “Shopko is
known for quality merchandise and providing expert pharmacy and optical
services to small and mid-size communities across the country. Great
brands like Shopko reward customer loyalty, and this card program will
provide more value and superior customer service to its customers.”

About Shopko
Shopko is owned by an affiliate of Sun Capital
Partners, Inc., a leading private investment firm focused on leverage
buyouts, equity, debt, and other investments in market-leading
companies. Founded in 1962 and headquartered in Green Bay, Wisconsin,
Shopko Stores Operating Co., LLC is a $3 billion retailer that operates
more than 375 stores in 26 states throughout the Central, Western and
Pacific Northwest regions. Retail formats include 131 Shopko stores,
providing quality name-brand merchandise, great values, pharmacy and
optical services in small to mid-sized cities; 5 Shopko Express Rx
stores, a convenient neighborhood drugstore concept; 5 Shopko Pharmacy
locations; and 248 Shopko Hometown stores, a smaller concept store
developed to meet the needs of smaller communities. For more
information, visit www.shopko.com.

About First Bankcard
First Bankcard, a division of First
National Bank of Omaha, is a leader in the credit card partnership
arena, serving approximately 400 financial institutions, co-brand and
affinity partners nationwide. For 60 years, First Bankcard has offered
quality products and superior service to help its customers achieve
their goals. Visit www.firstbankcard.com
for more information.

About First National Bank of Omaha
First National Bank of
Omaha is a subsidiary of First National of Nebraska. First National of
Nebraska is the largest privately owned banking company in the United
States. First National of Nebraska and its affiliates have more than $21
billion in assets and 5,000 employee associates. Primary banking offices
are located in Nebraska, Colorado, Illinois, Iowa, Kansas, South Dakota
and Texas.

Contacts

Bozell for First Bankcard
John Melingagio, 402-965-4324
jmelingagio@bozell.com
or
Shopko
Public Relations
Michelle Hansen, 920-429-4054
michelle.hansen@shopko.com