Square Roots Announces Program with the Clinton Health Matters Initiative to Address Maternal Health Challenges

Organizations to Launch Pilot Program in Natchez, Mississippi

INDIAN WELLS, Calif.–(BUSINESS WIRE)–Square
Roots, a life sciences company focused on pregnancy and the healthy
formation of life, today announced a pilot program with the Clinton
Health Matters Initiative (CHMI), an initiative of the Clinton
Foundation, to help address maternal health issues in the United States.
The two organizations will spearhead the initial pilot in Natchez,
Mississippi. The announcement was made during the CHMI’s Fifth Annual
Health Matters Activation Summit in Indian Wells, California.

Expected to launch later this year, this innovative city pilot program
in Natchez will equip expecting mothers with a comprehensive list of
services, support and coaching while addressing specific issues, such as
maternal nutrition, throughout their pregnancy. The Natchez initiative
is a three year commitment to the city. A number of expecting mothers
have chosen to be a part of the initial roll out of the program.

“Square Roots is bringing a comprehensive approach to help improve
maternal health from all angles,” said Morad Fareed, CEO, Square Roots.
“Our work with the Clinton Health Matters Initiative in Natchez is only
the beginning to helping us understand how to bring a complete solution
to maternal health in the United States which, unbelievably ranks lower
than many other countries around the world. We believe that our team
will serve as a much needed resource in Natchez and look to widen our
ability to help more expecting mothers as we develop a proven solution.”

The United States currently ranks only 33rd out of 176 countries as the
best place to be a mother, and 56th in the world out of 224 countries in
infant mortality. The state of Mississippi is currently home to the
highest infant mortality rates in the U.S. [Save the Children World
Report 2015, CIA Factbook].

Additionally, in the United States women face a 1 in 1,800 risk of
maternal death, the worst performance of any developed country in the
world and the only developed nation with a rising maternal mortality
rate [Save the Children 2015, The Lancet]. A woman in the U.S. is more
than 10 times as likely as a woman in Austria, Belarus or Poland to
eventually die from a pregnancy-related cause [Save the Children 2015].

CHMI is a national initiative that works to improve the health and
well-being of people across the United States to advance community
health by closing gaps in health disparities. CHMI’s focus on systems
change enhances collaborations, leveraging of resources and impact.

The
2016 Health Matters Activation Summit is taking place Sunday,
January 24, and Monday, January 25, in Indian Wells, California.
President Bill Clinton and Clinton Foundation Vice Chair Chelsea
Clinton are hosting the Summit, which is a yearly convening of the
country’s foremost health experts and implementers. Participants are
engaging in action-oriented dialogue, taking examples and cues from
CHMI’s key programs and partners, and using case studies of universally
applicable successes and less-discussed failures to chart the path for
scaling and sustaining what works in health advancement.

About Square Roots

Square Roots is a life sciences company focused on integrating new
technology and scientific findings to optimize the state of maternal and
infant care. Square Roots organizes integrated solutions and implements
them by connecting the dots of existing care models with human needs to
create a measurable impact on health at life’s most critical stages,
birth and infancy. To learn more about Square Roots, please visit www.squareroots.com.

About the Clinton Foundation

The Clinton Foundation convenes businesses, governments, NGOs, and
individuals to improve global health and wellness, increase opportunity
for girls and women, reduce childhood obesity, create economic
opportunity and growth, and help communities address the effects of
climate change. Because of our work, more than 30,000 American schools
are providing kids with healthy food choices in an effort to eradicate
childhood obesity; more than 85,000 farmers in Malawi, Rwanda, and
Tanzania are benefiting from climate-smart agronomic training, higher
yields, and increased market access; more than 33,500 tons of greenhouse
gas emissions are being reduced annually across the United States; over
400,000 people have been impacted through market opportunities created
by social enterprises in Latin America, the Caribbean, and South Asia;
through the independent Clinton Health Access Initiative, 9.9 million
people in more than 70 countries have access to CHAI-negotiated prices
for HIV/AIDS medications; 85 million people in the U.S. will be reached
through strategic health partnerships developed across industry sectors
at both the local and national level; and members of the Clinton Global
Initiative community have made more than 3,400 Commitments to Action,
which have improved the lives of over 430 million people in more than
180 countries.

Learn more at http://www.clintonfoundation.org,
on Facebook at Facebook.com/ClintonFoundation and on Twitter @ClintonFdn.

Contacts

Square Roots Media Contacts:
Rogers
& Cowan
Sallie Olmsted, 310-854-8124
solmsted@rogersandcowan.com
or
Jason
Magner, 310-854-8128
jmagner@rogersandcowan.com