Steven Tyler, Justin Bieber Among Megastars at Craig Jackson’s Barrett-Jackson 2017 Scottsdale Auction

  • Rock and Roll Hall of Fame inductee Steven Tyler was on the block on
    Friday to sell his extremely rare Hennessey Venom GT Spyder to benefit
    Janie’s Fund
  • Pro athletes attending included undefeated boxing champ Floyd
    Mayweather, U.S. Olympian Michael Phelps, two-time Masters champ Bubba
    Watson, and racing greats Dale Earnhardt Jr. and Don “The Snake”
  • Other well-known names from the entertainment world at this year’s
    Scottsdale auction included international singer and songwriter Justin
    Bieber, as well as Hollywood icon Burt Reynolds and actor Frankie Muniz

SCOTTSDALE, Ariz.–(BUSINESS WIRE)–#barrettjacksonBarrett-Jackson,
The World’s Greatest Collector Car Auctions®, was this year’s
place to be for sightings of megastars and supercars during the 46th
Annual Barrett-Jackson Scottsdale Auction, held Jan. 14-22, 2017, at
WestWorld of Scottsdale in Arizona.

“If you were looking for the world’s coolest cars and hottest stars
under one tent, Barrett-Jackson was definitely the hot spot to be,” said Craig
, chairman and CEO of Barrett-Jackson. “We’re not only a
collector car auction; we’re a gathering place for the who’s who of
entertainment, sports and business icons. With over 76 acres of family
activities to do and see, you never know what celebrity you might run in
to while you’re shopping for your favorite collector car.”

On Thursday, Rock and Roll Hall of Famer Steven Tyler roared onto the
stage in his rare 2012 Hennessey Venom GT Spyder. The crowd went wild
when Tyler rolled onto the block standing in the passenger seat with
music pumping, lights flashing and Craig Jackson behind the wheel.
Grammy award-winning singer and songwriter Justin Bieber and pro
championship boxer Floyd Mayweather were both met with thunderous
applause and cheering fans as they took their turns on the auction block.

Some of the celebrities spotted during the auction were the cars
themselves. John Lennon’s Austin Princess, which was used in the rock
and roll legend’s 1972 documentary film “Imagine,” crossed the block on
Saturday. A 1980 Pontiac Firebird Trans Am identical to the one featured
in “Smokey and the Bandit II” was accompanied to the block by its owner,
Burt Reynolds, star of the cult classic movie.

“It’s important to our team that we help create a memorable experience
for each of our guests,” said Steve
, president of Barrett-Jackson. “Not only do we want our guests
to walk away with the car of their dreams, but an experience they’ll
remember forever. Giving our guests the chance to get close to some of
their favorite celebrities is one way we’re doing that.”

Before the auction doors opened, the entertainment was already well
under way. Barrett-Jackson teamed up with Pennzoil and World
Championship drifter and professional “fun-haver,” Vaughn Gittin Jr. to
film “No
Reserve Drifting
,” an adrenaline-pumping video shot at
Barrett-Jackson’s longstanding auction site, WestWorld of Scottsdale.
Throughout the 76-acre site, Gittin is shown piloting his 2017 Monster
Energy Nitto Tire Ford Mustang RTR through harrowing hairpin turns and
calculated donuts that demonstrate his natural dexterity behind the

Some stars even made an appearance the evening before the collector car
auction began at Barrett-Jackson’s renowned Opening Night Gala, which
this year featured performances by the London Essentials and the
Montreal Rhapsody Orchestra.

Some of the biggest names in the entertainment, sports and business
world attended this year, including:

  • Rock and Roll Hall of Fame inductee Steven Tyler
  • Grammy award-winning singer and songwriter Justin Bieber
  • Undefeated pro boxing champion Floyd Mayweather
  • NASCAR great Dale Earnhardt Jr.
  • Actor Burt Reynolds
  • Michael Phelps, the most decorated Olympian of all time
  • Don “The Snake” Prudhomme, Four-time NHRA Funny Car champion
  • Mark Fields, President & CEO of Ford Motor Company
  • Richard Rawlings of Gas Monkey Garage
  • Actor Frankie Muniz
  • Two-time Masters champ Bubba Watson
  • Baseball great Reggie Jackson, “Mr. October”
  • New York Yankees center fielder Jacoby Ellsbury
  • NHL players Steven Stamkos and Ryan Callahan of the Tampa Bay Lightning
  • Toronto Blue Jays pitcher Marco Estrada
  • NFL great Jared Allen
  • MLB players Matt Lindstrom, Justin Morneau and Jesse Crain
  • Arizona Coyotes Coach Dave Tippett and players Mike Smith, Shane Doan,
    Max Domi, Oliver Ekman-Larsson, Jordan Martinook and Kevin Connauton

Consignments are now being accepted for the 15th
Annual Barrett-Jackson Palm Beach Auction
April 6-8, 2017, at the
South Florida Fairgrounds. For information on becoming a bidder, follow
the link to
Information on available packages and how to be a part of this
world-class lifestyle event is available here.

About The Barrett-Jackson Auction Company

Established in 1971 and headquartered in Scottsdale, Arizona,
Barrett-Jackson, The World’s Greatest Collector Car Auctions®, is the
leader in collector car and automotive lifestyle events, which include
authentic automobilia auctions. The company produces auctions in
Scottsdale, Arizona; Palm Beach, Florida; at Mohegan Sun in Connecticut,
and Las Vegas, Nevada. With broadcast partners Velocity and Discovery
Channel, Barrett-Jackson will feature extensive live television coverage
in 2017, including broadcasts in over 100 countries internationally.
Barrett-Jackson also endorses a one-of-a-kind collector car insurance
for collector vehicles and other valued belongings. For more information
about Barrett-Jackson, visit
or call 480-421-6694.

For high resolution photos, please contact Aaron Cook at


Automotive Media
TimePiece PR & Marketing on behalf of

Aaron Cook, 214-520-3430
Strategies 360 on behalf of Barrett-Jackson
Pearson, 602-577-6888