Sunrise Senior Living Opens New Community in San Francisco Bay Area

Brings world-class assisted living and memory care services to
Tri-Valley California families

MCLEAN, Va.–(BUSINESS WIRE)–Sunrise Senior Living welcomed residents on October 16 to its newest
community, Sunrise
of Pleasanton
, CA. The 19th Sunrise community in San
Francisco’s Bay Area, it offers assisted living as well as
evidence-based memory care programming and services for seniors with
Alzheimer’s or other forms of dementia, including support in the early
to moderate stages of memory loss.

The Public Policy Institute of California projects the state’s senior
population will approximately double over the next two decades, growing
by nearly 4 million people by 2030, when the baby boomer generation
reaches retirement age.

“Increasingly, people are looking for high-quality assisted living and
memory care services, and we are excited to offer northern California
families a new senior community in Pleasanton that supports the overall
wellness needs of older adults,” said Jeff
, senior vice president of Operations for Sunrise. “Ask me
about the biggest difference in Sunrise, and I will tell you it’s our
team members, who are dedicated, compassionate, and trained to provide
the best personalized care. Residents and families are thrilled with
their new home.”

“This state-of-the-art community helps meet current and future demand
for senior care, as families explore options to continue to age in place
within the geographic areas and charming neighborhoods of which they are
familiar,” said Chris
, chief executive officer for Sunrise. “We are committed to
providing the Sunrise
of tailored care and programming, in addition to becoming
part of the fabric that is the Tri-Valley community.”

The two-story, 63,800-square-foot community located at 5700 Pleasant
Hill Road provides a personalized approach to care for up to 103
residents, with easy access to several nearby health care facilities,
including ValleyCare Medical Center. The 83-unit building allows
flexible and adaptable spaces to support Sunrise’s range of meaningful
programming and activities
that enrich the lifestyles of each
assisted living and Reminiscence resident.

The new community offers a Reminiscence
that serves individuals with Alzheimer’s or other forms
of dementia, as well as a Terrace
Club Neighborhood
, providing tailored programming to assist
residents in the early to moderate stages of memory loss. The Terrace
Club Neighborhood includes a brain fitness space outfitted with a
computer and tables, allowing for games specially designed to enhance
social engagement and boost brain fitness. The area may be used to
support individual or small group activities. In addition, a large
interior courtyard with potting benches, garden areas, and seating
provides secure space for memory care residents to independently come,
go, and explore an outdoor environment. Assisted living residents may
also directly access a courtyard area by the bistro and dining rooms,
which includes a large pergola with an outdoor countertop for residents
to enjoy meals and events.

Sunrise of Pleasanton is designed to complement the local area’s visual
style and regionally specific landscaping. Inside the building are
design elements to support seniors’ mobility needs and promote continued
independence. For example, “wayfinding” wallpaper helps residents better
distinguish different corridors and find their suites. Colors were
carefully selected based on what is known about the aging eye and low
vision issues that often affect seniors. Decorative elements feature
local artist prints, along with images of area landmarks. Residents may
also enjoy theater and library spaces on the second floor near the
activity and dining rooms.

Additional features include Wi-Fi throughout the community for residents
and families to stay connected; an electronic
health record system
, Sunrise CareConnect, to help ensure that
residents receive the personalized care they need; a dining program that
offers delicious, well-balanced, home-cooked meals that support the
unique nutritional needs of seniors; and, community pets to offer
comfort and companionship. The community expects to create approximately
100 local jobs.

Sunrise recently demonstrated its capabilities as a premier senior
living provider in October during the height of the California
wildfires. While preparing for opening, Sunrise of Pleasanton
temporarily housed residents from Sunrise Villa Sonoma, who evacuated on
October 9 and stayed at Pleasanton until October 27. Throughout the
three weeks, dedicated Sunrise team members helped ensure the ongoing
comfort of Sunrise Villa Sonoma residents at Sunrise’s Pleasanton
community, just as they also began to welcome first-time residents.

“We are incredibly proud of our team members for their unwavering
commitment to the safety and comfort of our residents. They showed
compassion and poise – putting residents first – even as many of them
were personally impacted by these natural disasters,” added Slichta.

Sunrise of Pleasanton comes four months after the opening of another
senior living community in California, Sunrise of Sabre Springs, located
in the San Diego area. The company’s strategic growth activity also
includes the anticipated openings of 10 new communities in coastal
metropolitan markets over the next approximately two years:

  • Bethesda,
  • Chevy
    Chase, MD
  • Burke,
  • Bridgewater, NJ
  • Issaquah, WA
  • Summit, NJ
  • Shrewsbury, NJ
  • Wilton, CT
  • Fairfield, CT
  • Newton, MA

For ongoing information about Sunrise communities and senior-related
topics, families can learn more from The
Sunrise Blog
, Facebook
, and The
Senior Caregiver podcast

About Sunrise Senior Living

Sunrise Senior Living, a McLean, Va.-based company, employs
approximately 32,000 people. As of October 1, 2017, Sunrise operated 322
communities in the United States, Canada and the United Kingdom,
including 20 Gracewell Healthcare communities, with a total unit
capacity of approximately 28,700. Sunrise offers a full range of
personalized senior living services, including independent living,
assisted living, care for individuals with Alzheimer’s and other forms
of memory loss, as well as nursing and rehabilitative services.
Sunrise’s senior living services are delivered by team members who are
trained to encourage independence, preserve dignity, enable freedom of
choice and protect the privacy of residents. For ongoing information
about Sunrise communities and senior-related topics, read The
Sunrise Blog
and follow us on Facebook.
To learn more about Sunrise, please visit


Sunrise Senior Living
Jennifer Clark
Corporate Communications