Latest expansion brings network TV, popular music services, anime and
more to Binge On
T-Mobile customers have already streamed more than 377 million hours
of video without using their high-speed data in just six months
BELLEVUE, Wash.–(BUSINESS WIRE)–Whether you’re into Saturday
Night Live, Twin
Star Exorcists, The
Tonight Show starring Jimmy Fallon or can’t get enough of
T-Mobile (NASDAQ: TMUS) has you covered with its latest Binge
On expansion. John Legere, president and CEO of T-Mobile, broke
the news this morning that, starting today, NBC, Univision, Qello
Concerts and more are all joining Binge On. And popular Music
Freedom services like Google Play Music, Radio Disney, Spotify and
TIDAL are bringing their growing video libraries to Binge On, so now
T-Mobile customers can stream both music and video without
burning up their high speed data. The company amped up its latest
signature move for the 5th time since launching it in
November of last year – so now, customers on qualifying plans can stream
unlimited video from a total more than 80 video providers without using
their high-speed data.
In just six months, Binge On has changed how T-Mobile customers watch
mobile video. Recent numbers underscore both how positively Americans
are responding to innovations like Binge On and how Binge On has
fundamentally changed video consumption:
T-Mobile customers have streamed more than 377 million hours of video
without using their high-speed data since the launch of Binge On and
are watching up to 2x more from participating providers that stream
free on limited data plans
92% of T-Mobile customers surveyed said they’ll watch more video with
Binge On, and 93% said they like the idea of having all video
optimized to DVD quality so they can watch 3x more using the same
amount of high-speed data
A huge majority (89%) of US wireless customers say Binge On would be
appealing to have as part of their wireless service
And an even bigger majority (94%) say they’d try a new online
service if it were a part of a free data offering, like Binge On
“Binge On is a success, and our customers absolutely love it!” said John
Legere, president and CEO of T-Mobile. “In the six months since we
launched Binge On, the number of video providers streaming free without
using your data has grown more than 240%.
We’ve got something for everyone, and
customers never have to worry about getting slammed with ridiculous
overage penalties. I hope Dumb and Dumber just keep pushing their mobile
video schemes, it just gives consumers more and more reason to come to
Some of the video streaming services joining Binge On today include:
- Google Play Music
- Great Big Story
- Ligonier Ministries
- Qello Concerts
- Radio Disney
- Univision Noticias
- Toon Goggles
Binge On is completely free to customers and providers. More information
and the full list of current Binge On services can be found at www.t-mobile.com/bingeon.
If your favorite video provider isn’t part of the program, tweet us your
favorite service @TMobile, along with the hashtag #BingeOn.
Binge On is another great example of how the Un-carrier does data
Data is fundamentally different – and lasts a lot longer – than
With Un-carrier Data, you can stream without fear. With Binge On and
Music Freedom, you can chill to your favorite tunes and shows, without
stressing about burning through your high-speed data.
Un-carrier Data gets stashed. Unlike carrier data, your unused
high-speed Un-carrier data won’t suddenly vanish after a month or two,
it gets stashed for use for up to a year.
Un-carrier Data knows no borders. Whether you’re in the US or
traveling abroad, T-Mobile’s got your back, allowing you to access
your Un-carrier Data in over 140 countries and destinations without
fear of penalties or access fees.
Un-carrier Data is blazing-fast and in more places than ever.
T-Mobile’s 4G LTE network is the fastest in the US for more
than two years, as tested by millions of users in crowd-sourced,
real-time tests. And just last year, we added more than 1 million
square miles of coverage, so T-Mobile LTE now reaches nearly every
single American – over 308 million people!
Detectable video typically streams at DVD quality (480p or better) with
Binge On unless video provider opts-out. You may disable Binge On at any
time, but will lose benefits. Qualifying plan required; third party
subscription/content charges may apply. Data Stash up to 20GB of unused
on-network data from past 12 months with qualifying plan. Extremely high
data usage may result in de-prioritization (& slower speeds). See
About T-Mobile US, Inc.
As America’s Un-carrier, T-Mobile US, Inc. (NASDAQ: TMUS) is redefining
the way consumers and businesses buy wireless services through leading
product and service innovation. The Company’s advanced nationwide 4G LTE
network delivers outstanding wireless experiences to more than 65.5
million customers who are unwilling to compromise on quality and value.
Based in Bellevue, Washington, T-Mobile US provides services through its
subsidiaries and operates its flagship brands, T-Mobile and MetroPCS.
For more information, please visit http://www.t-mobile.com.