The Huffington Post Launches Full 360° and VR Capabilities across All Platforms

New Players Combine Immersive Capabilities of HuffPost RYOT,
Massive Global Scale of The Huffington Post, and Innovative Technology
of Verizon Labs to Power Next Stage of Virtual Reality Viewing

NEW YORK–(BUSINESS WIRE)–The Huffington Post today announced the launch of its comprehensive 360°
and VR capabilities across all platforms, bringing HuffPost RYOT content
to HuffPost’s global audience across desktop, mobile, and apps. The new
players combine the immersive capabilities of HuffPost RYOT, the massive
global scale of The Huffington Post, and the innovative technology of
Verizon Labs to power the next stage of virtual reality viewing.

True to The Huffington Post’s mission to inform, inspire, entertain and
empower its audience, the platform aims to deliver the best and most
immersive storytelling experience to readers by transporting them to the
center of the action. The HuffPost RYOT team will be on the ground at
the 2016 Republican and Democratic National Conventions beginning next
week broadcasting immersive 360° videos, updates, and breaking news. The
new VR platform will debut Monday, July 18 with daily HuffPost RYOT
content from Cleveland and Philadelphia.

“At The Huffington Post, we are constantly disrupting ourselves and
pushing boundaries,” said Arianna Huffington, Co-Founder and
Editor-in-Chief of The Huffington Post. “The way we cover news continues
to evolve and we’re thrilled to share this immersive journalism with our
HuffPost audience around the world — beginning with our 360° on the
ground reporting from the upcoming presidential conventions. HuffPost is
committed to telling the most important stories of our time through
award-winning reporting, original video, platforms such as Facebook Live
and Snapchat, and now with virtual reality.”

“It’s a game changer. The Verizon virtual reality platform allows
HuffPost RYOT to execute on our vision of creating the largest global
360° news network with distribution through native app experiences,
desktop and mobile web,” said Bryn Mooser, CEO and Co-Founder of RYOT.
“This is a huge mainstream moment for VR and we are so excited to have
HuffPost RYOT powered by this best-in-class new player. We will be able
to create amazing immersive experiences in VR for news and partner
brands and simultaneously reach a massive global audience through
Verizon and AOL.”

“The powerful combination of Verizon Labs, The Huffington Post, HuffPost
RYOT and AOL enables us to demonstrate the type of meaningful play we
can make together in this space,” said Guru Pai, Chief Product Officer
of Verizon Labs. “Verizon Labs and its VR technology are poised to lead
the advancement of storytelling platforms of the future.”

What the VR Players Will Offer:

Mobile: By tilting and panning their devices, HuffPost mobile web
and app users can experience the “magic window”, allowing them to
explore the full 360° environment from within the article.

Desktop: Users can also experience 360° content directly from
HuffPost’s front page and article pages where they can navigate the
environment using a mouse or keyboard.

Apps: HuffPost iOS and Android apps will embed 360° content
throughout the apps’ article pages. App capabilities also add the option
to view our videos in a VR environment, with a headset or cardboard
device.

It was announced in April that RYOT, the immersive media company and
virtual reality content studio, joined The Huffington Post, a leading
global source of breaking news, opinion, entertainment and community, to
deliver award-winning films, linear video, 360°, and VR content. Verizon
Labs created this first-of-its-kind virtual reality pipeline as a way to
deliver VR content to multiple platforms, which will enable HuffPost
readers — across all 15 global editions — to experience immersive
journalism and next-generation entertainment.

In addition to The Huffington Post, various AOL owned and operated
properties will have access to HuffPost RYOT’s VR and 360° capabilities
to develop editorial and branded video content. HuffPost RYOT will also
enhance the content capabilities of Partner Studio by AOL, by providing
cutting-edge, immersive solutions for advertisers. Together, Partner
Studio and HuffPost RYOT will help brands tell stories in new and
meaningful ways, by spotlighting the world’s most interesting
innovators, disruptors and agents for change.

About The Huffington Post

The Huffington Post is a Pulitzer Prize-winning source of breaking news,
video, features, and entertainment, as well as a highly engaged global
community for opinion and conversation. The platform has 100,000
bloggers, from politicians, students and celebrities to academics,
parents and policy experts, who contribute in real-time on the subjects
about which they are most passionate. The Huffington Post is committed
to covering our core editorial pillars — news and politics, wellness,
and solutions to the world’s biggest problems — and using every
available tool and platform, including virtual reality and immersive
storytelling, to inform, inspire, entertain and empower. The Huffington
Post has editions in the UK, Canada, France, Spain, Italy, Japan,
Maghreb, Germany, Brazil, South Korea, Greece, India, Australia and the
Arab world, and is part of AOL Inc.

Contacts

For The Huffington Post:
Monica Lee, 212-402-7058
monica.lee@teamaol.com

Recibe gratis todas las noticias en tu correo

Este sitio está protegido por reCAPTCHA y Google Política de privacidad y Se aplican las Condiciones de servicio.

¡Muchas gracias! Ya estás suscrito a nuestro newsletter

Más sobre este tema
Contenido Patrocinado
Enlaces patrocinados por Outbrain