Press, Influencers, and Young Fans Invited to Play with Hot New Products
Hitting Shelves This Summer on Take Your Child to Work Day – Thursday,
April 27th – Metropolitan West, NYC
WHAT: The 2017 Spring Showcase is the annual toy and
entertainment preview event hosted by TTPM,
the leading product review site for toys, tots, pets, and more. Press,
social influencers, and their kids are invited to get hands-on with the
most popular new toys coming to market this spring and summer.
TTPM will unveil its Most Wanted List, a curated list predicting the
hottest movie and outdoor toys and new introductions for the summer
season. The TTPM
team will also forecast toy business trends, including the
industry-wide impact of an unprecedented number of movies and
innovations in classic play.
The event will also mark the official unveiling of toys from the movie Cars
3, the Shopkins based on Despicable Me 3, and first hands-on
opportunity with the new Hatchimals collectibles. Toymaker Mattel will
feature toy inventor contestants Babak Forutanpour who designed the
AryaBall and Melissa Rivera Torres Moir who created the Lightbox Terrier
from its new primetime hit show ABC’s The
With more than 35 leading toy and entertainment companies exhibiting at
the Showcase, attendees can capture editorial, video, and social content
through product demos and a variety of fun, experiential play options.
Guests can interview representatives from industry leaders, including
Mattel, Hasbro, VTech, Spin Master, Disney, Nickelodeon, and LEGO, and
TTPM execs Jim Silver, CEO/editor-in-chief and mentor on ABC’s The
Toy Box, and Chris Byrne, EVP/content director, aka The Toy Guy®.
Plus, celebrate Take Your Child to Work Day at the TTPM Spring Showcase.
Members of the media and their children are invited to enjoy interactive
brand experiences, including magic by international star Ryan Oakes and
Jay@Play’s singing contest to become the next FlipaZoo commercial star.
WHO: With more than 100 million annual views of its comprehensive
video reviews, TTPM
is the number one resource for consumers seeking the best in toys, baby
gear, and pet toys. In addition to more than 5,000 independent reviews
created annually by its expert team, TTPM provides one-click access to
the best online prices from major retailers.
WHEN: Thursday, April 27th 10:00 AM – 2:30 PM
|9:00 AM||Press check-in begins|
|10:00 AM||Press conference announcing the TTPM Most Wanted List|
|10:30 AM||Exhibits open|
WHERE: Metropolitan West, 639 W. 46th Street, New York City
**PHOTO/ INTERVIEW OPPORTUNITIES**
Movie and entertainment toys from current and upcoming summer
blockbusters, including Beauty and the Beast, The Fate of the
Furious, Cars 3, Despicable Me 3, Wonder Woman,
Spider-Man: Homecoming, Transformers: The Last Knight, and Guardians
of the Galaxy Vol. 2
Outdoor toys including ride-ons, scooters, bubbles, water toys,
and dart blaster stations
Photo opportunities with interactive role play items, brand
activities, and larger-than-life props
Interview opportunities with industry experts, TTPM execs and
exhibiting company representatives