UK Children’s Publishing Market Report 2016 – Research and Markets
DUBLIN–(BUSINESS WIRE)–Research and Markets has announced the addition of the “UK
Children’s Publishing Market Report 2016″ report to their
offering.
Storytelling has evolved from a long history of folk tradition and has
developed into the current children’s book market; reading remains a
very important part of a child’s development, encouraged for both
educational and enjoyment reasons. Many programmes have been developed
to ensure that children are getting the most out of books, including
government initiatives and schemes developed by associations, local
authorities, book clubs and groups; schools and parents try to encourage
reading with children at a very early age to ensure learning begins at a
suitable age and is maintained throughout a child’s development.
There are a variety of children’s books available and these represent
the various stages of development in a child’s learning; these books
range from picture books and fictional stories to non-fictional school
and educational books. All of these are featured within the scope of
this market report. The report also presents the findings of specially
commissioned NEMS Market Research which was undertaken to provide
exclusive consumer research into attitudes and opinions towards children
reading books and the purchase of children’s books.
Market Sectors
For the purpose of this market report, children’s books are categorised
into three sectors:
– Children’s books (both consumer and picture books) – includes general
fiction and non-fiction titles, as well as colouring and drawing books
– School books
– English language teaching (ELT) books.
School books and ELT books are designed to aid with learning and
literacy in educational facilities.
Key Topics Covered:
1. Introduction & Definition
2. Executive Summary
3. What’s Key In The Market?
4. Market Size, Segmentation & Forecasts
5. International Perspective
6. Competitor Analysis
7. Buying Behaviour
8. Strengths, Weaknesses, Opportunities & Threats
9. PESTEL
Companies Mentioned
– Bloomsbury Publishing PLC
– Cambridge University Press
– DC Thomson & Company Ltd
– Egmont UK Ltd
– Hachette UK Ltd
– Harpercollins Publishers Ltd
– Macmillan Publishers Ltd
– Oxford University Press
– Pearson PLC
– Penguin Books Ltd
– Simon & Schuster (UK) Ltd
– The Random House Group Ltd
For more information visit http://www.researchandmarkets.com/research/px6kx2/uk_childrens
Contacts
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
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Sector: Publishing
and Printing
