MADISON, Wis.–(BUSINESS WIRE)–Nearly 600 kids participated in the second UnitedHealthcare IRONKIDS®
Madison Fun Run today at Wisconsin State Capitol Square.
UnitedHealthcare mascot Dr. Health E. Hound kicked off the fun run,
where athletes ages 3-15 ran along portions of the IRONMAN Wisconsin
course that takes place tomorrow. Each athlete received a race bib,
T-shirt, goodie bag and finisher medal. UnitedHealthcare provided
complimentary registrations to the Boys & Girls Club of Dane County to
This is the fifth year UnitedHealthcare is supporting IRONKIDS in the
United States as part of the company’s commitment to help stem the
rising tide of childhood obesity through healthy lifestyles.
UnitedHealthcare is sponsoring seven one-mile fun runs in 2016.
After being acquired from the Sara Lee Corporation, which owned the
event series since 1985, IRONKIDS® launched in
2009 with nine events in the IRONKIDS® National
Triathlon Series. Since the inaugural year, IRONKIDS® has
seen more than 60,000 participants and has grown to more than 60 events
worldwide including races in Africa, Asia, Australia, Europe and North
America. The brand represents a multi-dimensional approach to creating
positive experiences for athletes, families and communities, as well as
embodies achievement and determination while fostering self-esteem. The
IRONKIDS® mission is to inspire and motivate through the
sport to live an active, positive and healthy lifestyle. For more
information visit www.ironkids.com.
UnitedHealthcare is dedicated to helping people nationwide live
healthier lives by simplifying the health care experience, meeting
consumer health and wellness needs, and sustaining trusted relationships
with care providers. The company offers the full spectrum of health
benefit programs for individuals, employers, military service members,
retirees and their families, and Medicare and Medicaid beneficiaries,
and contracts directly with 1 million physicians and care professionals,
and 6,000 hospitals and other care facilities nationwide.
UnitedHealthcare is one of the businesses of UnitedHealth Group
(NYSE:UNH), a diversified Fortune 50 health and well-being company. For
more information, visit UnitedHealthcare at www.uhc.com
or follow @myUHC on Twitter.