Wrangler® Expands Outdoor Lifestyle Collection to Offer Unsurpassed Quality at an Unmatched Value

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Line contains versatile, technology-packed styles that take consumer
from trail to town

GREENSBORO, N.C.–(BUSINESS WIRE)–#WranglerJeansWrangler®, a global leader in jeanswear and
casual apparel, expanded its offerings for the spring season with a
men’s collection that’s built for outdoor adventures. The new styles
fill a void for outdoor enthusiasts and weekend warriors looking for
innovative clothing that provides comfort, function and style at a more
competitive price.


“Wrangler is a brand with a long history rooted in the great outdoors,”
said Rich Blaya, vice president and general manager, Wrangler
Traditional. “With this new collection, we’re addressing the needs of
those who share our enthusiasm for spending time outside by offering
clothes with performance fabrics and features that are easily accessible
where they already shop. We know this shopper is looking for apparel
that not only functions well outdoors, but looks great when spending the
day with friends around town.”

Additionally, this spring collection builds upon the growing trend of
athleisure and demand for outdoor wear by incorporating multi-functional
features designed for activities like hiking, kayaking, and fishing in
classic styles. It includes men’s shorts and shirts in a variety of
colors and finishes that deliver the high quality offered by
longstanding outdoor lifestyle brands at a value Wrangler has long been
known for. Features include:

  • Moisture wicking, breathable material that keeps the wearer cool, dry
    and comfortable
  • UPF 30 protection to guard against the sun
  • Lightweight, durable fabric for long-lasting wearability
  • Multiple pockets for added storage and security
  • 4-way flex technology for comfort and freedom of movement (in select
    offerings)
  • Expanding Comfort Flex Waistband that moves with you (in select
    offerings)

The Wrangler spring outdoor collection is priced at less than $25, and
is available now nationwide at mass retailers and online at www.Wrangler.com.

About Wrangler®

Wrangler® apparel is available nationwide in
mass retail outlets, select department stores and specialty retailers
including work apparel chains, farm & fleet, and western stores, as well
as through online and catalog retailers. To find a retailer or for more
information on the Wrangler family of products visit Wrangler.com
or call 888.784.8571.

Contacts

For Wrangler
Jennie Klahre, 919-277-1195
jklahre@fwv-us.com