Yiwu Fair to Highlight “Made-in-Zhejiang”

Yiwu Fair will present “Made-in-Zhejiang” zones to explore
possibilities of Zhejiang Province’s manufacturing industry under
China’s “new normal”

YIWU, China–(BUSINESS WIRE)–#MadeInZhejiang–The 22nd Yiwu Fair, scheduled to take place on October 21-25,
2016 in Yiwu City, Zhejiang Province, China, will present three
“Made-in-Zhejiang”-themed exhibition zones, namely “Quality Products of
Zhejiang”, “Smart Products of Zhejiang” and “Famous Products of
Zhejiang”, to showcase premium SME brands of Zhejiang Province and
discuss the new landscape for Zhejiang export-import traders.

With the new wave of technical and industrial evolution and the economic
upgrade, Chinese President Xi Jinping proposed “Three Transformations”
and “Supply-Side Reform”, while Premier Li Keqiang mentioned “Era of
Quality” and “Made-in-China 2025” on various occasions, which raised new
requirements of upgrade and development for China’s real economy, in
particular manufacturing, the backbone of China’s national economy.

In 2014, the Zhejiang Provincial Government launched the strategy of
“Building Made-in-Zhejiang Brands” and pioneered the “Made-in-Zhejiang”
brand building system focusing on “regional brands, advanced standards,
market certification, international awareness”, in order to energize the
supply side of the manufacturing industry, accelerate the transformation
of its growth mode from factor-driven to innovation-driven, and enhance
the province’s supply capability of high-quality and high-end products.

In recent years, Yiwu City proposed “strengthening momentum with
quality” in addition to “gaining momentum with quality”, with its focus
shifting from speed, product and manufacturing to quality, brand and
innovation, respectively. In a bid to enhance Yiwu’s manufacturing
capability, accelerate the development of brands, quality and standards,
and create flagship products and companies for “Made-in-Zhejiang”, the
Yiwu Municipal Government proposed a Yiwu Pilot Zone for
“Made-in-Zhejiang”, actively guided Yiwu companies to meet
“Made-in-Zhejiang” standards and facilitated the win-win cooperation
between “Made-in-Zhejiang” and the Yiwu market.

About YIWU FAIR

The 22nd Yiwu Fair, covering 14 Industries and containing 7 Thematic
Zones, will gather 2,500 enterprise exhibitors coming from 30 countries
and regions, and more than 210,000 business visitors from 200 countries
and regions. It is one of the largest, most influential and most
effective commodities fairs in Asia. Yiwu Fair is committed to building
a first-choice import and export trade exhibition platform for SMEs in
the Yangtze River Delta.

Contacts

Yiwu China Commodities City Exhibition Co., Ltd.
Kaili Chen, +86
579-85415002
ckl@yiwufair.com

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